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The Best Way to Sell Is With a Story

Sales and Marketing Management

It’s a powerful conversion tool at least as old as the Gospels. Nearmap, the company I work for, captures, manages and delivers high-resolution aerial imagery to engineering and construction firms, governments, property and real estate companies, solar installers, telecoms, and others. Why should I care?” – most prospects will listen.

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How to Build Value in Sales: Strategies for Success

LeadFuze

Surveys: Online survey tools like SurveyMonkey let you ask all the right questions and get all the juicy details. Social Media Stalking: Tools like Hootsuite let you eavesdrop on your customers’ conversations. Picture this: a regional restaurant chain struggling with construction projects. Huge improvement.

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“Customers Won’t Buy Until They Are Ready To Buy”

Partners in Excellence

Likewise, we can take many of the tools we take for granted, CRM, Sales/Marketing Automation, ERP, Financial Systems, and more. Every company had methods to manage customer information, sales/marketing programs, etc, but these tools incited new ways to think about those functions and change.

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Tom Pisello: The ROI Guy: The Business Value of Server Virtualization

The ROI Guy

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean Powers Diagnostic Assessment Tool: the Sag.

ROI 40
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Marketing Blog Marketing Automation | Lead Generation | Email.

SugarCRM

White Papers. Revamped User Interface and Powerful New Email Marketing Tools Improve Campaign Effectiveness ATLANTA, GA – December 10, 2013 – Salesfusion unveiled today version 8.3, Patrick loves all things construction. Every time we pass the site he intently watches the men and tools working.

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The Ultimate Guide to Creating Your B2B Marketing Plan

LeadFuze

It involves identifying the channels and tools you’re going to use, as well as what resources are needed for that journey. Companies produce white papers, original research and blogs on their own websites or elsewhere in order to show off the skills of employees. How Do You Construct a B2B Marketing Plan?

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A Guide to Sales Enablement: Process, Framework and Tools

LeadFuze

A good sales enablement strategy will provide your reps with the right tools and content to help them succeed. Another group will say that its important to give salespeople access to the tools and templates they need for their jobs. Then well dive into how to use these processes and tools.