Research: Current Sales Performance Challenges Faced by Industry Leaders
The Brooks Group
AUGUST 8, 2019
When asked about the biggest obstacles in their role, the category of “Underperforming Sales Staff” was listed by 29% of respondents, followed closely by “Hiring/Lack of Qualified Sales Talent.”. The findings indicate a need for sales enablement interventions as well as a focus on talent strategy and employee branding.
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