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Consultative selling: What is it and why does it work?

Gong.io

Adopting a consultative selling approach that takes a genuine interest in your customers will blow your competitors out of the water. . If you’re ready to become a customer-centric salesperson, then read on to discover how consultative selling works. . Consultative selling definition: What is consultative selling?

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Consultative selling and selling consultatively – don’t confuse them!

Sales Training Connection

In this case, the weeds involve drawing the distinction between the term consultative selling and the concept of selling consultatively. As starters, Mark Hanan established the branding this term in his brilliantly written book Consultative Selling – an early and extremely important work about selling consultatively.

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Go through the motions

Sales 2.0

Even if you use social selling techniques that get you a referral or help you connect to a potential buyer using your mutual background, it is still likely to take some follow up before you confirm a meeting time (or virtual meeting time these days). Their study looked at 479,140 outbound cadences from nearly 9,000 companies.

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The Complete Manual for Conducting a Successful Discovery Meeting

LeadFuze

The Ultimate Guide to Having a Discovery Meeting. Discovery meetings are an important part of the sales process. The ability to run discovery meetings well is one of the most valuable skills a rep can have. What is a Discovery Meeting? The discovery meeting is the first step in getting to know your client.

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How to Nail Your Meeting Opening to Influence the Outcome (Script Inside)

Sales Hacker

Most often, you can pin it down to a wonky discovery meeting structure. While rapport building is an important part of your first meeting, it’s relied on almost too heavily. Most salespeople are comfortable with this part of the conversation which is why the focus of this article is on the meeting opening. What is ILPA?

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How to Create a Structured and Scalable Sales Process

Highspot

Benefits of a Well-Defined Sales Process The benefits of having a sales process extend far beyond meeting quarterly quotas. Researching the company allows you to tailor your approach, ensuring you meet their needs and challenges. This comparison reveals whether your process meets the buyer’s needs.

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6 Consultative Selling Techniques to Close More Deals

Highspot

For dyed-in-the-wool, traditional sales reps, consultative selling can sometimes seem intimidating at first. This should come as no surprise, especially when you consider consultative selling takes the “normal” sales process and, for all intents and purposes, turns it on its head. What Is Consultative Selling?