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New Content Marketing Objectives: First-Party Data Collection

SalesFuel

This data loss needs to be made up for, and brands are updating their content marketing objectives to do so. Is your client ready for the age of first-party data? According to a report by iab , 95% of data/advertising decision makers expect continued legislation and signal loss. What does this mean for your client?

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3 Reasons to Normalize Your Data

Zoominfo

Valuable business data can come from a wide variety of sources, each with its own quirks and pitfalls. Whether it’s a list of web form submissions, event attendees, or target accounts, merging multiple data sets can be a time-consuming task prone to inconsistencies. What is data normalization?

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Unleashing the Power of Frontline Sales Management

Sales and Marketing Management

These efforts frequently end up with disappointing results, however, because most companies neglect the most powerful lever in their arsenal: their frontline, field-level sales managers who directly coach, influence and guide sales reps on a daily basis. In this study, top managers brought in an average $3.5

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Unleashing the power of frontline sales management

Sales and Marketing Management

These efforts frequently end up with disappointing results, however, because most companies neglect the most powerful lever in their arsenal: their frontline, field-level sales managers. Frontline sales managers coach, influence and guide sales reps on a daily basis. all of which seem to make sense.

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7 Must-Have Automated Documents for Sales Success

Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce.

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Going Beyond The Data….

Partners in Excellence

We are blessed with enormous amounts of data on virtually everything. Data on our customers, their markets, their industries and competitors. Data on their engagement with us, content they consume, interactions virtually or with our people. Data on their experience in using our products and solutions.

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How to Excel at Delivering the Right Client Experience

SalesFuel

Data Collection Fuels the Client Experience Big box retailers and grocery stores are masters of data capture. Retailers are one of the largest data brokers engaged in this lucrative practice. In fact, the data broker market is expected to pass $545 billion by 2028. Intimate knowledge of your customer base is crucial.

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