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How Sales Leaders Can Motivate Younger Employees Through Purpose-Driven Incentives

Sales and Marketing Management

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives among this demographic like travel, sales leaders can improve their incentives programs for younger employees by embedding a sense of purpose into their sales outreach. . Sometimes, the best incentive is the work itself.

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How Sales Leaders Can Motivate Younger Employees through Purpose-Driven Incentives

Sales and Marketing Management

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives like travel among this demographic, sales leaders can improve their incentive programs for younger employees by embedding a sense of purpose into their sales outreach. Sometimes, the best incentive is the work itself.

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Do “Refer a Friend” Programs Actually Work? Absolutely! Sometimes.

No More Cold Calling

B2C incentives work like magic. ” We grab every coupon and sales ad we can find, use Groupon for deep discounts on special events and luxury services, and take advantage of “refer a friend” offers any chance we get. .” Should You Give Incentives for Customer Referrals? What About Incenting Salespeople?

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5 Ways to Leverage Word-of-Mouth Marketing in a Digital Age

Zoominfo

Word-of-mouth marketing, on the other hand, refers to marketing initiatives that actively influence and encourage word-of-mouth discussions about your brand, company, or products. Social currency: As a business concept, social currency refers to the perceived value of a brand or product based on the level of conversation surrounding it.

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The Beginner’s Guide to Referral Marketing

Zoominfo

This is because referrals are hyper-targeted— as customers refer peers who they genuinely believe will want to buy a product or service. Referred customers have a 37% higher customer retention rate than other customers ( source ). Referred customers spend 200% more than the average customer ( source ).

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5 Key Pillars of Effective Sales Performance Management

The Spiff Blog

These pillars include organizational alignment, robust reporting, ongoing professional development, incentive compensation, and sales enablement. Incentive alignment : Shared goals enable the design of incentive structures that motivate sales reps while aligning with the broader success of the organization.

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7 Ways to End a Voicemail That Keep the Conversation Open

Hubspot Sales

But a thoughtful, targeted voicemail can be just what you need to reinvigorate conversations and get deals moving again. You prove you’ve been paying attention by referring to pain points they’ve previously mentioned and kept the conversation centered around benefiting the prospect. I’d love to ask you a question about that. ”.