article thumbnail

Finance, Pharmaceutical, and Manufacturing Leaders Choose Allego For Smarter Virtual Selling

Allego

We’re proud to welcome Fannie Mae , Johnson Health Tech , and Recordati Rare Diseases as new customers of our market-leading sales learning and enablement platform. Allego will provide access to the best content at the moment of need to enable strong client conversations at Johnson Health Tech. Content at the Moment of Need.

article thumbnail

8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

Being in the dark about the efficiency of your marketing strategy is not a good place to be. As a business owner in a competitive market, you must be able to track your successes and failures to make informed decisions that drive growth. Marketing analytics is a powerful tool for businesses looking to grow and beat the competition.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Forthcoming Shift of Pharmaceutical Sales Compensation Plans?

OpenSymmetry

Sales in the pharmaceutical industry has been a rigid and consistent business. However, a recent article from the Harvard Business Review suggests the stagnant methods of pharmaceutical sales rep compensation may be the root cause of an even bigger public health issue. The first question to ask, though, is how on earth would this work?

article thumbnail

A Forthcoming Shift of Pharmaceutical Sales Compensation Plans?

OpenSymmetry

Sales in the pharmaceutical industry has been a rigid and consistent business. However, a recent article from the Harvard Business Review suggests the stagnant methods of pharmaceutical sales rep compensation may be the root cause of an even bigger public health issue. The first question to ask, though, is how on earth would this work?

article thumbnail

14 Data and Business Analytics Leaders to Watch

Zoominfo

He strongly believes in aligning data and analytics strategy within marketing departments. Matt Pickering, Converse. Matt is Director of Consumer Data and Analytics Technology at Converse, and previously was Global Senior Manager of Digital Commerce Analytics. Steve Kozek, Citizens Bank. Sears Merritt, MassMutual.

Analytics 246
article thumbnail

Sales, Big Data, Partnerships & Integration: A Conversation with Henry Schuck of DiscoverOrg and Mark Godley of HG Data

DiscoverOrg Sales

In conjunction with the DiscoverOrg/HG Data partnership announcement, we sat down with DiscoverOrg co-founder and CEO, Henry Schuck, and HG Data’s Chief Revenue Officer, Mark Godley, to get their perspectives on the role of data and SaaS tools on both the trends and future direction for sales and marketing. HS: Of course.

article thumbnail

For a Client Base Built on Relationships, Social Selling Unlocks Doors

Sales 2.0

This is a guest post by Russ Korins, Director of Marketing, Cohen Tauber Spievack & Wagner P.C. Prospects become clients one conversation at a time, through trust, credibility, and confidence. world hasn’t really changed how we market our firm. Of course, this has been the case for many law firms for many, many years.