article thumbnail

How to Maximize CRM Return on Investment

Pipeline

What’s the average failure rate for CRM? According to CIO.com, the failure rate for CRM ranges from 18% to 69%. This blog will answer this question along with some other topics about CRM ROI, namely how to calculate the ROI, some basic sales and marketing KPIs to consider, and three effective ways to maximize your CRM return.

article thumbnail

Renew Your Vows with The CRM System

SBI Growth

One of the biggest purchases a Sales Department makes is the CRM system. However, we’ve witnessed a varied success rate across CRM implementations. In many of these deployments the CRM system exists in a silo. Find out where your CRM system is optimized and where you can improve. Greater pipeline transparency.

System 303
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Should I Use a Tech-Specific CRM or a General-Purpose One?

Nutshell

One of the most essential tools for any business is a customer relationship management (CRM) platform , and your tech company is no exception. But there’s more than one type of CRM out there, and you may be unsure which one is right for you. Two of the main types of CRMs are industry-specific and general-purpose CRMs.

CRM 62
article thumbnail

Sales Reps Love Their CRM!

SBI

Sales reps love their CRM. Not only that, sales reps see tremendous value in the information reported back to them from the CRM. Not only that, sales reps see tremendous value in the information reported back to them from the CRM. Sales reps do not love their CRM and see little value in it. Sales automation (CRM).

CRM 95
article thumbnail

CRM and Point of Sale (POS): How do they empower small businesses?

Apptivo

POS Vs. CRM: The Basics 2. What is a CRM system? Benefits of using POS-CRM integration 5. How CRM-enabled POS systems can help your business? Bringing POS and CRM Together The terms “POS” and “CRM” resonate with most small businesses. What is a CRM system?

article thumbnail

Customer lifecycle & CRM: How CRMs impact marketing, sales, and customer service teams

Nutshell

Customer relationship management (CRM) brings multifaceted benefits to your company and its various departments. Especially when it comes to the customer lifecycle and CRM, the possibilities are endless. But CRM does more than just support your customer service team. What is CRM in relation to the customer lifecycle?

article thumbnail

CRM for Credit Unions: Managing Referrals & Incentives in Sugar

SugarCRM

It’s mission-critical to be respectful of their time and avoid repeating offers, it’s crucial to make sure your employees get credit for their incentives fulfilled and key to be able to track referrals related to these offers. A flexible CRM system such as SugarCRM , is just the tool to help you better manage referrals and incentives.