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How to Maximize CRM Return on Investment

Pipeline

What’s the average failure rate for CRM? According to CIO.com, the failure rate for CRM ranges from 18% to 69%. This blog will answer this question along with some other topics about CRM ROI, namely how to calculate the ROI, some basic sales and marketing KPIs to consider, and three effective ways to maximize your CRM return.

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Sales Reps Love Their CRM!

SBI

Sales reps love their CRM. In fact, who doesn’t love a good forecast session with their sales manager? Not only that, sales reps see tremendous value in the information reported back to them from the CRM. Not only that, sales reps see tremendous value in the information reported back to them from the CRM.

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Renew Your Vows with The CRM System

SBI Growth

One of the biggest purchases a Sales Department makes is the CRM system. More aligned sales reps and materials. However, we’ve witnessed a varied success rate across CRM implementations. In many of these deployments the CRM system exists in a silo. And the sales team ultimately reverts to old habits.

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CRM and Point of Sale (POS): How do they empower small businesses?

Apptivo

POS Vs. CRM: The Basics 2. What is a CRM system? Benefits of using POS-CRM integration 5. How CRM-enabled POS systems can help your business? Bringing POS and CRM Together The terms “POS” and “CRM” resonate with most small businesses. What is a POS system? What is a POS system?

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Should I Use a Tech-Specific CRM or a General-Purpose One?

Nutshell

One of the most essential tools for any business is a customer relationship management (CRM) platform , and your tech company is no exception. But there’s more than one type of CRM out there, and you may be unsure which one is right for you. Two of the main types of CRMs are industry-specific and general-purpose CRMs.

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Customer lifecycle & CRM: How CRMs impact marketing, sales, and customer service teams

Nutshell

Customer relationship management (CRM) brings multifaceted benefits to your company and its various departments. Especially when it comes to the customer lifecycle and CRM, the possibilities are endless. But CRM does more than just support your customer service team. What is CRM in relation to the customer lifecycle?

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How to Realign Sales Teams to Motivate a Remote Workforce

Sales and Marketing Management

Sales teams are a particularly unique case as their compensation is likely to be highly leveraged and more sensitive to changes in the marketplace. What happens to the sales force and their commission-based structure? Is top sales talent at risk of leaving if they can’t earn commissions? . Model Costs Accurately.