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Transforming the CRM From a System of Record to a System of Insight

Zoominfo

Over the last two decades, customer relationship management (CRM) systems have become the center of the universe for enterprises and small- to medium-sized businesses (SMB) alike. A costly problem—with analysts citing CRM implementation costs reaching up to $100 million. The result?

System 100
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12 Proven Techniques for Improving Team CRM Adoption

Nutshell

Customer relationship management (CRM) systems have become vital in managing customer data, creating effective sales processes, and boosting sales team efficiency. However, one of the obstacles to implementing these crucial but advanced systems is a low CRM adoption rate from the team that needs to use it.

CRM 71
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3 Key Reasons Sales Managers Aren’t Coaching

Steven Rosen

Research suggests that the best sales coaches can drive 19% more sales than those who are less effective coaches. Yet, despite these promising numbers, many sales managers remain disengaged from the coaching process. A sales manager might be adept at closing deals but lacks the techniques to effectively coach a team.

Coaching 156
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Why Do Salespeople Hate CRM Systems — And What Can Sales Managers Do About It?

The Center for Sales Strategy

You’ve heard the complaints from your sales team about using a Customer Relationship Management (CRM) system. There’s even a strong possibility this is why you’re hesitant to commit purchasing a CRM. No one wants to invest in a tool that statistics show to fail (mostly) because a sales team is reluctant to use it.

System 82
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7 Must-Have Automated Documents for Sales Success

Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation.

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Measuring Sales and Revenue With a CRM System

Nutshell

Customer relationship management (CRM) software exists to help you gather, organize, and analyze customer data. Ultimately, it helps you boost your leads, sales, and revenue. But that only happens if you choose a high-quality CRM and use it effectively. You can, of course, use the CRM itself to compile and view this data.

CRM 62
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Sales Management Through Pipeliner CRM

Pipeliner

The topic of Sales management is very broad, and is covered in an infinite number of books, so we won’t be covering that here. There is also an endless list of material on sales management—and as anyone who has read my previous writings on the subject knows, I consider that management is management.