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Sales Talk for CEOs: Is Your Product Obviously Awesome? with Expert April Dunford (S5Ep13)

Alice Heiman

She highlights the transformative power of effective positioning, using an illustrative story from her early career where repositioning a product from enterprise CRM to CRM for investment banks led to significant business growth and acquisition by a major player. 39:07] Cross functional team approach to positioning. [42:45]

Siebel 103
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The Evolution of CRM: What’s Next?

Miller Heiman Group

While we’ve been a leader in the sales training realm for decades, the concept of CRM has been around even longer. From where I’m sitting, the history of CRM falls into four clear evolutions: CRM 1.0. The pre-digital era of CRM kicked off in 1956, with the invention of the Rolodex. s days were numbered.

Siebel 71
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CRM Is Dead! Long Live CX!

SugarCRM

I was listening today to one of my favorite industry podcasts called CRM Playaz , hosted by two intelligent dudes, Paul Greenberg and Brent Leary. At the front end of the show, they debated the topic of “is it CRM or CX?” Many in the (legacy) CRM industry have recast the sector as the CX industry. Here’s the gist of the debate.

CRM 49
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Using Salesforce to Track Sales Commission: The Pros & Cons

The Spiff Blog

It almost completely demolished its largest, non-Saas competitor, Siebel Systems, over a period of five to six years. Your reps would never have to leave the CRM to understand how much they get paid. Salesforce started 20 years after VisiCalc, in 1999. The company was a pioneer in Internet-delivered software as a service, or SaaS.

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Seismic Surpasses 70 Technology Integrations Available to Customers

SBI

.” More than 90 percent of customers take advantage of Seismic’s integration capabilities, which include: Customer relationship management: Salesforce CRM, Microsoft Dynamics, Sugar CRM, Siebel, CRM. Marketing automation: Marketo, Oracle Eloqua, Salesforce Marketing Cloud.

Eloqua 65
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We Drink Our Own Champagne: Cheers to Happy Selling!

Velocify

In my sales career, I have used Goldmine, ACT, Microsoft Access, Siebel CRM, Right Now Technologies, Netsuite and also Salesforce at three previous companies. I remember the struggles I faced daily and was not happy selling with using a traditional CRM (customer relationship management) system to manage my prospects and leads.

Siebel 53
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PODCAST 154: Guided Selling with Neil Ringers

Sales Hacker

Revenue Grid is mainly focused on automation and integration, bringing your calendar and email into your CRM. The Value Of CRM Integration [22:24]. We have relationships with the biggest CRM companies: Oracle CX, SAP CRM, Microsoft Dynamics and Salesforce (95% of our marketplace). The Value Of CRM Integration [22:24].

Oracle 102