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The Ultimate Guide To Email Marketing For SMES

Pipeliner

Effective e-mail marketing entails that you know your market and how and when they like being talked to so you can convince them properly to make a purchase and give them good customer service that keeps them coming back for more. As an SME, you have a very personal relationship with your customers. THE NITTY GRITTY.

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Salesmate is named as a CRM category leader by Gartner’s platforms for 2020

Salesmate

As shown in the following Software Advice FrontRunners grid, Salesmate is leading the SME CRM market for Customer Satisfaction and Usability compared to most incumbent players such as Pipedrive, Freshsales, and Hubspot. Value for Money Salesmate offers an integrated platform to grow your business.

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3 Ways to improve Your Customer Retention Scorecard

Babette Ten Haken

When you take ownership of not only acquiring, but retaining customers, you develop your own customer retention scorecard. After all, they are hired, and compensated, to go out there and hunt prospective clients. Customer retention matters when it is time to renew that contract. Close deals. End of story.

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Are Clients hiding Their Real Business Stories from Us?

Babette Ten Haken

When we sell to them, design for them, implement solutions or engage in customer service activities. Initially, we are excited to do business with these clients, even if they already are existing customers. After all, the prospect of turning new business into repeat business means we bring value to their business tables.

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Will Customers evaluate Your Storytelling Credibility?

Babette Ten Haken

Yet, each time she either sent that story to current or prospective clients, or told that story to them herself, she fell short of being convincing. And even outsourced and curated customer stories can sound too good to be true to current and prospective clients. Compelling storytelling fuels customer retention.

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Client Storytelling involves more than retelling Business Cases

Babette Ten Haken

Have you ever found yourself in a situation where prospective or current clients asked you: “So just how did you do that?” One Millimeter Mindset speaking and storytelling programs are dedicated to: Leveraging Collaborative Business Models and Profitable Workforces to Retain Customers. How did you respond? is available on Amazon.com.

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Are We Storytelling compelling Customer Retention Experiences?

Babette Ten Haken

Yet, the further down the sales cycle we go, these are the stories our prospective clients truly want to hear. Then, when our service teams visit with customers, these stories are so easy to tell. Except these teams do not even realize (or have been told) that they actually can engage the customer in storytelling.