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Training Incentives Are Vital in the Digital Sales Era

Sales and Marketing Management

As a longtime member of the incentives industry, I am often asked what businesses can do to better manage their sales teams and their relationships with their channel partners in the constantly changing world. My answer: sales training initiatives. Sales training has grown in importance in the past decade.

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3 Must-Haves When Designing a Modern Sales Incentive Program

Crunchbase

During the past two years, sales professionals have faced budget and hiring freezes along with multiple bouts of layoffs across industries — especially in tech. It’s less than ideal that the average sales turnover rate is 35%, compared to a 13% average turnover rate for all other roles. Why the disparity?

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Incentive Gift Cards Continue to Delight

Sales and Marketing Management

Author: SMM Research from the Incentive Gift Card Council (IGCC) and the Incentive Research Foundation (IRF) shows the majority of U.S. are increasingly using gift cards as a reward tool for multiple groups (channel, sales, employee and customer), and that investment in gift card rewards is both significant and growing.

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Does Your Sales Incentive Plan Drive Customers Away?

SBI Growth

The purpose of every incentive compensation plan is to influence the actions of sales reps. But an internally-focused plan can encourage behavior that works against the customer. HR leaders should act now to align the compensation plan with the customer's interests. Sales incentives can be like square pegs.

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5 secrets to channel incentive success

Sales and Marketing Management

Distributors can wield enormous power carrying thousands of products and generating billions of dollars in annual sales. companies spend over $17 billion on channel incentive awards each year, according to the Incentive Federation. Team incentives can increase performance by as much as 44 percent. It’s no wonder U.S.

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Is your complex incentives plan holding you back?

Sales and Marketing Management

The same can be said for sales compensation. Incentive compensation plans are often far too complex. They spend most of their day visiting customers, and that’s what we want them to be doing. They spend most of their day visiting customers, and that’s what we want them to be doing. Salespeople are busy.

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5 incentive travel trends for 2019

Sales and Marketing Management

Author: Paul Nolan Meetings and incentive travel professionals agree that Brexit will impact their industry, but they differ on what sort of impact it will have. The British-based C&IT Magazine recently summarized five incentive travel trends that will impact programs in 2019. We are moving from incentive travel to ‘Instatravel.’

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