Sales and Marketing Management
DECEMBER 8, 2019
The Fourth Industrial Revolution is here, and it’s brought a major shift in customer expectations. But true to form, customers have easily adjusted to the extraordinary power they wield right from their palms. Those changing expectations are today’s major hurdle for SMBs in terms of building customer engagement and long-term loyalty.
Partners in Excellence
APRIL 5, 2024
I found that I enjoyed both the intellectual challenge of persuading a customer to spend money with us and actually the pressure of delivering the number was offset by the thrill of winning the deal! I joined PeopleSoft in 1996 as the head of Product Marketing and Strategy for Europe. The best feeling in the world.
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SalesLoft
APRIL 8, 2016
We’ve seen this movie before, most notably Salesforce’s domination of Siebel and Workday’s rise against PeopleSoft. Additionally, we promoted 20+ SDRs into positions in management, marketing, customer success, operations and field sales. In 2015, MuleSoft made the jump – the company booked over $100M of revenue.
The Spiff Blog
MARCH 17, 2022
Raphael brings over 25 years of experience in Enterprise Financial Applications & SaaS working with leading software companies such as PeopleSoft/Oracle, Microsoft, Workday, FinancialForce and more recently as the Chief Product Officer at Tradeshift. Raphael Bres, Chief Product Officer.
Mereo
FEBRUARY 14, 2019
And in the software business, once you sell it once, your operational cost for building and maintaining the features that the otherwise untargeted customer in that untargeted industry requires is expensive — very expensive. This significant increase in revenue positioned JD Edwards for a premium sale price when they merged with PeopleSoft.
Sales Hacker
MARCH 30, 2021
Outreach revolutionizes customer engagement by moving away from solid conversations to a streamlined and customer-centric journey. After ADP, I got into the CRM space through companies like Vantive (bought by PeopleSoft). Save your seat at Unleash.Outreach.io. It was my foundation for success in selling and going to market.
Sales Hacker
OCTOBER 30, 2018
Amy Appleyard is an experienced, strategic sales leader with demonstrated success in overseeing cross-functional teams to improve the customer experience, drive sales and increase retention in both Distribution as well as SaaS-based sales organizations. Amy Appleyard – SVP Global Inside Sales at Carbon Black, Inc.
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