SBI Growth

MAY 23, 2018

“Our customer retention is excellent. We only lose 5% of customers per year, so our retention is 95%.”. Does this sound familiar? If so, you have probably also been caught off guard when your board double clicks on this number.

Retention 180

Retention Customer Revenue Strategy 180

Zoominfo

FEBRUARY 16, 2021

Thriving companies in 2020 shared a common trait: a product customers want that is simple to use and easy to access. These businesses offer a customer experience that connects with buyers, whether that is web conferencing software, TV streaming services, or home cleaning products. So what do these patterns mean in the bigger picture?

Retention 219

Retention Loyalty Customer B2C 219

Zoominfo

OCTOBER 13, 2020

The stress of onboarding new customers and keeping current ones is constantly exacerbated by the looming threat of high customer churn rates. Lost customers, or customer attrition, aren’t completely avoidable — but how many is too much? What Can You Do to Lower Your Customer Churn Rate? Customer Churn Analysis.

Churn 173

Churn Retention Data Customer 173

SBI Growth

MARCH 31, 2020

Going into 2020, Market Leaders were already counting on the majority of their revenue coming from their existing customer base. Most companies build their 2020 Revenue plans on an assumption of GDP growth, and this assumption has shifted.

Retention 401

Retention Customer Revenue Marketing 401

Sales and Marketing Management

FEBRUARY 17, 2022

With the ability to interact and empathize with clients directly, customer service tools can go even further. The post Why Sales Teams Should Implement Empathetic AI for Successful Client Retention appeared first on Sales & Marketing Management.

Retention 302

Retention Customer Service Tools Sales 302

Partners in Excellence

OCTOBER 12, 2023

We all know customer retention is important. Creating great customer experiences, making sure we deliver on our commitments, keeping them happy are critical. And most of the strategies seem built around customer retention. The problem with most of our retention strategies is we become the status quo!

Retention 132

Retention Maximizer Account Up-Sell 132

Sales and Marketing Management

DECEMBER 17, 2018

Businesses aren't like retail customers. You deal at a level and the businesses are your core customers. Without taking care of your core customers, your business plans will soon falter, and your brand will suffer. Businesses are constantly looking for premium service, and one simple mistake can cost you a valuable customer.

Retention 238

Retention B2B Strategy Penetration 238

Babette Ten Haken

NOVEMBER 12, 2020

Are you creating an innovative customer retention strategy for what is new and next? Consequently, retaining the clients you acquire today and those you target tomorrow drives the future of your innovative customer retention strategy. So you simultaneously plant the seeds for retaining those customers.

Retention 134

Retention Strategy Customer Scale 134

Babette Ten Haken

AUGUST 23, 2018

Do you have a customer retention scorecard? Any of the plethora of scoring systems which measure customer satisfaction and loyalty. And your own performance is measured and compared with the ratings customers provide on a quarterly basis. Customer retention matters when it is time to renew that contract.

Retention 154

Retention Customer Revelation Loyalty 154

Zoominfo

AUGUST 26, 2019

You’ve heard it before and we’ll say it again: It’s more cost-efficient to retain existing customers than it is to acquire new customers. This statement pops up during every conversation about customer retention for one simple reason— it’s true. Start by considering your ideal customer’s needs and pain points.

Retention 189

Retention Ideal Customer Profile Customer Apparel 189

Alice Heiman

MAY 25, 2023

What if you could keep your customers for years and continue to grow with them? What if everyone in your company was responsible for customer retention? When a culture of caring permeates your company everyone takes responsibility for the customer’s success and helps to solve for customers so they buy – sales.

Scale 69

Scale Retention Hiring Customer 69

Sales and Marketing Management

MARCH 4, 2018

Author: Ajay Gupta It’s well-known that keeping customers is much more cost-effective and profitable than securing new clients. Harvard Business Review estimated that customer acquisition is 5 to 25 times as expensive as customer retention. Put your whole team in a customer-facing role. What to do?

Customer Service 286

Customer Service Retention Hiring Account 286

Zoominfo

OCTOBER 13, 2020

The stress of onboarding new customers and keeping current ones is constantly exacerbated by the looming threat of high customer churn rates. Lost customers, or customer attrition, aren’t completely avoidable — but how many is too much? What Can You Do to Lower Your Customer Churn Rate?

Churn 130

Churn Retention Data Customer 130

Zoominfo

APRIL 29, 2021

While customer acquisition is often a sprint, customer retention is a marathon with no clear finish line. But customers can churn seemingly out of nowhere and for no good reason. Read on to learn about some glaring warning signs that your customer relationship is in jeopardy. Sure, people are unpredictable.

Retention 130

Retention Churn Customer Lead Rank 130

Apptivo

DECEMBER 1, 2021

This statement is a powerful one that defines the complete relationship between a company’s employees and their customers. Employees bridge the gap between customers and a business. As a matter of fact, it emphasizes the key role employees play to bring in new customers and improve customer loyalty.

Retention 98

Retention Churn Customer Loyalty 98

Sales and Marketing Management

JUNE 8, 2022

Customer care metrics are at the core of customer retention. So why aren't more companies measuring these key customer care key performance indicators? The post 5 Important Customer Care KPIs (and How to Improve Them) appeared first on Sales & Marketing Management.

Customer 374

Customer How To Retention Marketing 374

Alice Heiman

APRIL 14, 2021

Attract New Customers. More often than not , sales and marketing efforts are centered around customer acquisition. But by focusing only on getting new customers , businesses may not be optimizing the customer experience for their current ones. So why not focus on customer retention? .

Retention 143

Retention Account Customer Referrals 143

Understanding the Sales Force

JULY 6, 2022

As we wade deeper into recession, you will certainly agree that there are two things you must not lose: Customers/Clients. Good/Great Salespeople. I conducted a Google search for "why salespeople quit their jobs" and was surprised to find more than 6 million results for that query!

Retention 193

Retention Customer Hubspot Compensation 193

Pipeliner

OCTOBER 27, 2021

In sales, there’s a well-known cliché that states, “It costs five times more to acquire a new customer than it does to retain one,” and while that number may fluctuate depending on the industry you’re in, retaining customers is indeed easier than finding new ones. Turn feedback into action.

Retention 96

Retention Customer Analytics Churn 96

Understanding the Sales Force

JULY 10, 2023

It's been quite a while since I've written an article about the role that customer service plays in the retention and renewal of customers and accounts.

Customer 227

Customer Retention Customer Service Account 227

Babette Ten Haken

SEPTEMBER 24, 2018

If you practice a hopscotch client retention strategy, do not get your hopes up. When your organization embraces a hopscotch client retention strategy, you color within the lines. When your sales CRM tells you what the next step to close the customer should be, do you ever ask yourself whether this step makes sense? Yes, I know.

Ideal Customer Profile 221

Ideal Customer Profile Retention Strategy SME 221

Pipeliner

NOVEMBER 22, 2021

One thing you don’t want to overlook is coming up with customer retention strategies. Here are six things you do to ensure your customers keep returning. Provide Quality Customer Service. Don’t underestimate how delivery experience can impact customers. Allow Customers to Choose Specific Delivery Times.

Retention 94

Retention Strategy Customer Customer Service 94

Babette Ten Haken

JULY 31, 2019

What do your customer retention stories sound like? Can you rely on the same stories you told to acquire new customers, to also retain them? Customer retention stories involve more than just how your products, features and services play out, over time. Then, take action here. is available on Amazon.com.

Retention 96

Retention Ideal Customer Profile Customer SME 96

Sell Integrity

APRIL 28, 2021

What actions can you take to both increase employee engagement and create a customer retention strategy that moves more of your customers from “satisfied” to “loyal”? One of the key tenets of a customer retention strategy is that it relentlessly focuses on value creation. A 5-step roadmap to get you started.

Retention 82

Retention Strategy Customer Loyalty 82

The Center for Sales Strategy

SEPTEMBER 20, 2023

The role you play as a leader in the retention of your salespeople has a huge impact on your business. This is important because when your salespeople stay, your organization has the ability to retain customers and maintain a loyal customer base, which leads to your success.

Retention 80

Retention Sales Talent Influencer Positioning 80

Cience

DECEMBER 1, 2020

Your customers are one of your company’s most important assets. Although new sales are important, smart companies also focus on retention. What Is Customer Retention? Customer retention means keeping the clients you already have. You know how hard it is to get new customers. Pretty simple, right?

Retention 96

Retention Webinar Metrics CRM Ideal Customer Profile 96

Zoominfo

APRIL 29, 2021

While customer acquisition is often a sprint, customer retention is a marathon with no clear finish line. But customers can churn seemingly out of nowhere and for no good reason. Read on to learn about some glaring warning signs that your customer relationship is in jeopardy. Sure, people are unpredictable.

Retention 100

Retention Churn Customer Lead Rank 100

Babette Ten Haken

NOVEMBER 26, 2018

Ever think that your organization’s or association’s customer retention strategy may actually function as a customer churn strategy? First, assuming that you have a customer retention strategy in place, when is the last time you did a forensic analysis of strategy effectiveness? I’m so honored!

Churn 80

Churn Retention Ideal Customer Profile Strategy 80

Nutshell

DECEMBER 21, 2022

In other words, the things a sales rep needs to know to attract new customers. Smart salespeople know that the initial sale is small potatoes compared to the numerous sales they can make in the future if they learn to retain their current customers. So today, we’re diving deep into the world of customer retention.

Retention 71

Retention Outsourcing Services Buyer Customer 71

The Center for Sales Strategy

AUGUST 10, 2021

Client retention is and will always be pivotal for the success of businesses. In fact, client retention is a true measure of the experiences an organization delivers to its clients. Based on these experiences, clients or customers decide if they want to continue business with a given firm or not.

Retention 121

Retention Pivotal Revenue Customer 121

SBI Growth

MARCH 9, 2021

Since the turn of the millennium, mastering and perfecting the Customer Experience (CX) has been a goal for Marketing Leaders. Through CX strategy, leading revenue marketing teams will uncover areas of friction and process as a continuous feedback loop between.

Retention 331

Retention Marketing Revenue Strategy 331

Smooth Sale

JUNE 22, 2022

Attract the Right Job or Clientele: Can You Improve Client Retention? Companies employing sales representatives are typically on the lookout for how to improve client retention. So how can you improve client retention? Occasionally, everyone experiences the need for customer support. Photo by Geralt via Pixabay.

Retention 78

Retention Hiring Networking Software 78