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Building, Retaining, and Developing a Modern Salesforce

SBI Growth

To say your salesforce is changing is an understatement. Not only have there been shifts in adapting to a new virtual world, but your teams also need the time and attention dedicated to reaching their full potential now more than.

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How Salesforce Invested in Customer Success to Soar to $1B in the Last Recession

SBI Growth

It was only 20 years ago that Salesforce introduced the revolutionary idea to help companies use cloud-based applications for customer relations management. Remember when a cloud was only a fluffy thing in the sky? The applications would be run over.

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Salesforce Sync: What, Why & How?

Zoominfo

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike.

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3 Data-Driven Steps to Increase the Diversity of Your Salesforce

SBI Growth

Just imagine – you made the decision to diversify your salesforce and have created a more inclusive environment that retains A-players from varying backgrounds and perspectives. And because your salesforce thinks differently and challenges the status quo, you’ve improved your.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report.

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ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

Zoominfo

And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers. That’s where Salesforce Sync comes in. Companies using Salesforce benefit greatly from the technical integrations between Salesforce and ZoomInfo,” says Schuck. “By Let’s take a look.

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3 Common Salesforce Implementation Mistakes and How to Avoid Them

Sales and Marketing Management

Author: Jay Datta Growing and evolving your organization’s Salesforce environment can unlock enormous opportunities, but getting there often proves challenging. There are plenty of other reasons why Salesforce implementations can fail (lack of input from the business, lack of end user training, minimal implementation budget, etc.),

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

This means we must intimately understand the customer journey then implement tech that helps us provide an amazing customer experience. Join us for the fourth amazing episode in our Salesforce efficiency series! We must find a way to create “Togetherness” and use the collective knowledge of each team to win.

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Your Ultimate Guide to the Trends Shaping Marketing Data

The role of data in marketing-led growth and customer experiences. In this report, you’ll learn: How marketers define their roles in the digital-first era. How marketers are adapting to a privacy-focused data ecosystem. Trends in cross-channel marketing and analytics.

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6 Proven B2B Marketing Strategies and How to Use Them

Happier customers. What happens when strong partnerships, cross-channel strategies, and compelling content come together in a B2B marketing campaign? Higher revenue. A healthier bottom line. Get an in-depth look into six successful B2B marketing campaigns across a wide range of industries. You'll learn: Tips for inspiring your own strategy.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Customizing for Every Customer: How 1:1 Personalization Drives ROI

It’s now a proven strategy to transform customer relationships, drive business growth, and increase marketing ROI.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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Using Connected Device Data to Improve Sales

Speaker: Charlie Isaacs, CTO for Customer Connection at Salesforce

Charlie Isaacs, CTO for Customer Connection at Salesforce, has the answer to that question, and many more on top of it. Join us for this fantastic second episode in our Salesforce efficiency series! During this Webinar, you will: Hear real-world examples of sales optimization based on data from connected devices.