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The B2B Marketer’s Holy Grail for Customer Marketing

SBI Growth

Today’s topic is customer marketing and how to grow revenues from existing customers. We leveraged the SBI annual workbook to guide our conversation. Joining us for today’s show is Jennifer Arnold, a marketing executive who knows a thing or two about generating revenue.

Workbooks 302
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How to Grow Revenues From Existing Customers

SBI Growth

Today’s topic is customer marketing and how to grow revenues from existing customers. We leveraged the SBI annual workbook to guide our conversation. Joining us for today’s show is Jennifer Arnold, a marketing executive who knows a thing or two about generating revenue.

Revenue 214
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Cracking the Competitive Advantage Code with Customer Experience Differentiation

SBI Growth

Today’s topic is understanding how to make the customer experience a competitive differentiator. As a guide to the conversation, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the customer experience design phase on pages 130.

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Customer Experience as a Sustainable Competitive Advantage

SBI Growth

Today in this post we will demonstrate how to make the customer experience a competitive differentiator. To follow along the conversation, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the customer experience design phase on pages 130 –.

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Win More with a Sustainable Customer Experience Advantage

SBI Growth

Today’s article is focused on how to make the customer experience a competitive differentiator. As a guide to the conversation, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the customer experience design phase on pages.

Workbooks 120
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Territory Alignment: The Right Resources in the Right Place

SBI Growth

Our show today demonstrates how to balance customer requirements, company revenue expectations and sales rep workload to grow revenues. To follow along, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the Sales Strategy section and flip.

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Don’t Let Poor Product Marketing Ruin Your Win Rate and Deal Size

SBI Growth

Today we are going to demonstrate how to increase pipeline attribution, customer loyalty, and customer lifetime value through product marketing. To follow-along, download our 10th annual workbook, Our conversation today is focused on associating product marketing excellence with revenue contribution.

Workbooks 136