A Formula for Predictive Intelligence: Fit + Intent + Opportunity Data
DiscoverOrg Sales
FEBRUARY 7, 2018
Virtually every business collects and buys data to assist salespersons and marketers do their job more effectively. But sometimes it’s too much data. How can we make sense of it all and zero in on the data that actually matters? Our study did indeed reveal the most predictive data points. Intent data comes next.
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