Selling medical devices that are evolutionary not revolutionary

Sales Training Connection

This combination of trends is especially true in those portions of the medical device market that generate the largest profits: CRM devices, cardiology, spine-related devices, and orthopedics devices. Selling medical devices.

Medical device sales – the sales process is changing

Sales Training Connection

being the largest market. . However, all isn’t rosy; the medical device industry faces several issues – pricing concerns, health care reform, reimbursement pressures, and increasingly regulations. Health care reforms in the U.S. Medical device sales.

Medical device sales – translating clinical value into economic value

Sales Training Connection

The first question is whether Ishrak’s comments would resonate with most VP of Sales in the medical sales market? This means that people, other than physicians, increasingly are become pivotal players in the decision-making process.

Seven fundamentals for selling to physicians

Sales Training Connection

On the other hand, there are some basic best practices for selling in the medical device market that have been and will continue to be important. Patient care is still the first priority. There are multiple decision makers in the practice. Medical device sales.

Drive sales innovation by bottom up entrepreneurialism

Sales Training Connection

Many markets are undergoing a transformational change where the customer is demanding salespeople bring innovative thinking and new insights. In markets like this one, the higher up in the organization, the truer this proposition. Drive sales innovation.

Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing


The most important thing about any go-to-market approach is the buyer and the buying process. It’s the seller’s responsibility to adapt its approach to the market ; it’s not the market’s responsibility to adapt to any company. Expert interviews General Marketing

Heavy Hitter Sales Blog: Sales Psychology - REPUBLICANS vs.

HeavyHitter Sales

Great Sales Quotes From C-Level Decision Makers » September 01, 2009. There’s a very important lesson for both salespeople and marketeers to learn from the healthcare debate and these charts below are at the center of it. Heavy Hitter Sales Blog. Recent Posts. A Salespersons Most Important Competitive Weapon. Closing Techniques Using Sales Linguistics. Top 7 Critical Sales Trends for 2012. Why Year End Deals Dont Close: THE CESSPOOL!