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5 Sales & Marketing Thought Leaders Weigh In on Inbound Marketing

Pointclear

It is downright misrepresentation when companies position themselves as lead-generation experts. That’s how we get our sales funnels clogged with cold leads that waste our time and almost never pan out. From Chris Snell , Inside Sales Manager, SMB at Care.com. They have budget—and a need.

Inbound 257
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Buckle Up! Sales Reps Share Perceptions of Marketing-Generated Leads

Pointclear

Sales Speaks: Perceptions & Ponderings on Marketing Leads from The Bridge Group and Vorsight is based on survey responses from 1,150 sales representatives asked to share their perceptions on lead accuracy, lead scoring, pipeline, and sales and marketing SLAs.

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PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

Pointclear

My guest today is Craig Rosenberg, Vice President, Sales and Marketing and Co-Founder at Focus. He is also author of a popular sales and marketing blog, Funnelholic , where he shares B2B content with an edge. Craig specializes in lead generation, lead qualification, and B2B marketing and sales.

Software 187
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Guest Post: Yikes! We have met the enemy and it is us!

Jonathan Farrington

My argument against using BANT as criteria to qualify leads is that for most major purchases waiting until the “Budget” and “Timeframe” boxes are checked puts you in the position of entering a deal too late—or more likely not at all. No more marketing starts and stops at #1 and sales starts and stops at #5. Just sayin’.

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Top sales blogs all sales managers need to follow

PandaDoc

Although 71% of companies say closing more deals is their top sales priority, further data from Forrester suggests that only 0.75% of leads generated become closed revenue. Compounding this issue is sales reps can spend up to 40% of their time looking for somebody to call, according to Insidesales. VanillaSoft Blog.