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What's it take to generate leads that fuel your forecast?

Pointclear

More and more marketers understand that agile, which started in the IT development realm, has good application in marketing in general, and in lead management specifically. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results.

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Guest Post: Undead, Out Bound, Bloated Data and Dashing Dashboards

Jonathan Farrington

Bloodsucking, vampire inbound marketers would love for you to believe otherwise, but if your plan is to depend on inbound lead flow to satisfy sales needs in 2013 you will more than likely not last until 2014. New tools such as marketing automation are great – we use it. The book was published in 2011.

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