What is Spam? The Truth About Unsolicited and Cold Email
Zoominfo
MAY 19, 2020
There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for thousands of companies worldwide. Spam” is not a legal term, and definitions vary. The requirements marketers must comply to include the following: 1. Be Yourself.
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