The Pipeline

NOVEMBER 25, 2011

Top Sales & Marketing Awards 2011. Stored in Attitude , Awards , Business Acumen , Communication , Compete , Marketing , Sales Success , execution , qualifying. One for Top Sales & Marketing Blog , where I share the company of last year’s winner S. Demand Generation. March 2008. February 2008. Book Notice.

Pipeline 215

Pipeline Webinar Metrics Marketing Hiring 215

DiscoverOrg Sales

NOVEMBER 20, 2017

Christina Longo, Content Marketing Coordinator, DiscoverOrg. Lastly, I’m grateful for Henry Schuck – I don’t know him well, but without his tenacity to dive into uncharted territory and fiercely fight his way to best in class, none of this would be possible. Christopher Leonardo, Customer Success Manager.

Demand Generation Agencies 0

Demand Generation Agencies Demand Generation Demand Generation Targets Lead Rank 0

Pipeliner

MARCH 2, 2018

Beyond that, it’s providing viable territories and targets, proper support levels, tools for training and enablement, demand generation leadership, and the removal of internal roadblocks. But he was not able to provide me with a viable territory. By working closely with marketing, I ran demand generation initiatives.

Sales Management 94

Sales Management Hiring Demand Generation Agencies Territories 94

The Pipeline

APRIL 17, 2013

I remember when I first started working for a company back in the early 1990’s (before we had web mail), the company had two main product lines, and had the usual territories across the continent, primarily driven by geography. Again, nothing wrong with the thinking or reality, just the lack of consistently delivering against plan.

Demand Generation Agencies 296

Demand Generation Agencies Top of Funnel Territories Demand Generation 296

SBI Growth

NOVEMBER 23, 2013

Hunters assume a generalist role in a territory. Is marketing aligned with this new methodology? This would be marketing. Presentations, sell sheets, and demand generation all need to be updated with Challenger messaging. If you don’t coordinate with marketing, you’ll need to produce this content yourself.

Sales Methodology 308

Sales Methodology Demand Generation Demand Generation Targets Face-to-face 308

Tony Hughes

FEBRUARY 22, 2018

Then viable territories and targets, the right levels of support, training and enablement tools, demand generation leadership, and remove internal roadblocks. The first boss I fired was good person and we remain friends today but he could not provide me with a viable territory. What more could you possibly ask for?

Sales Management 86

Sales Management Hiring Demand Generation Agencies Territories 86

Sales Training Connection

AUGUST 24, 2011

Marketing-Sales Alignment. Much has been written about the Marketing-Sales chasm. That’s why I was struck by a post by Christine Crandell in the Forbes blog on how Marketing and Sales can gain alignment. In that post, four techniques were offered to assist in aligning the Marketing and Sales effort.

Marketing 67

Marketing Demand Generation Demand Generation Targets Territories 67

The Pipeline

JULY 29, 2011

Sales And Marketing Alignment In Terms Of Lead Generation In A 2.0 Stored in BANTER , Business Acumen , Guest Post , Marketing , Proactive , Productivity , Sales 2.0 , execution. Sales and marketing are merging for small businesses and require strong collaboration for larger companies. March 2008. February 2008.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

SBI Growth

DECEMBER 19, 2013

For example, you may recognize that you have a massive demand generation problem. Will it strengthen your position in the market? Some territories were great and some were horrible. There are three dimensions across which you should assess potential initiatives: Level of Effort. Probability of Success. Possible Return.

How To 303

How To Incentives Incentive Demand Generation 303

The Pipeline

FEBRUARY 15, 2012

Stored in Business Acumen , Coaching , Demand Generation , Hiring Sales Talent , Planning , Sales Force Alignment , Sales Leadership , Sales Management , Sales Strategy , Sales Success , Sales eXchange , execution. Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog.

Pipeline 223

Pipeline Hiring Demand Generation Demand Generation Targets 223

SugarCRM

JUNE 6, 2023

Manage Dealer Network Most manufacturing enterprises sell and service their products through a network of dealers, usually spread globally, that retail in local markets. This dynamic significantly reduces operational costs linked to market penetration and local transactions. They also offer predictability, consistency, and control.

Enterprise 26

Enterprise Enterprise CRM Territories 26

Openview

OCTOBER 13, 2017

It’s an age-old question: should SDRs report to sales or marketing ? Ask five people, and you’ll get five different answers based on individual experience and factors ranging from company stage to the SDR career path to the individual personalities and preferences of a company’s heads of sales and marketing. I drove them to that event.

Marketing 74

Marketing Top of Funnel Outbound Inbound 74

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. Although buyer personas are typically considered marketing territory, they’re also critical to the prospecting process. What is Sales Prospecting? What is cold calling in sales?

Ideal Customer Profile 208

Ideal Customer Profile Prospecting Strategy Top of Funnel 208

SBI Growth

JUNE 4, 2013

Most comp issues are not about comp – they are really territory or quota problems. Demand Generation and Lead Management. Don’t skip this topic assuming that it is “marketing’s job.” To capture these lost opportunities, you’ll need to reach across the aisle to marketing. It makes no sense. Talent Management.

Hiring 308

Hiring Lead Rank Lead Scoring Demand Generation 308

The Pipeline

APRIL 15, 2011

How Marketing Can Help Sales After the Handoff. Stored in Attitude , Communication , Guest Post , Lead Management , Marketing , Reputation 2.0 , execution. Marketing and Sales become unified around one process, instead of each focusing only on their respective ends of the revenue pipeline. March 2008. February 2008.

Manticore 217

Manticore Pipeline Marketing Lead Rank 217

The Pipeline

SEPTEMBER 30, 2011

23 Marketing Tips For Avoiding Small Business Failure. Stored in Attitude , Communication , Communication Strategy , Compete , Guest Post , Marketing , execution. Unfortunately there are also many sales and marketing reasons. Implementing the program is the key to marketing success. Avoid Ad Hoc Marketing.

Small Business 253

Small Business Small Business Pipeline Marketing 253

The Pipeline

FEBRUARY 22, 2012

Stored in Attitude , Business Acumen , Buying Process , Demand Generation , Lead Management , Prospecting , Sales 2.0 , Sales Strategy , Sales Success , Sales Technique , Sales Tip , Video , execution. Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog.

Pipeline 216

Pipeline Prospecting Sales Qualified Lead Demand Generation 216

The Pipeline

AUGUST 8, 2011

One that permeates many aspects of sales, starting at planning and territory alignment, right down to day-to-day tactical aspects of sales. You often hear sales leaders articulate their long-term plans, direction of the market, and how they plan to take a leadership role in many of the developments they outline. Demand Generation.

ACT 244

ACT Pipeline Top of Funnel Hiring 244

Zoominfo

JANUARY 5, 2023

A few years ago, companies looking to expand into new markets and territories might see a big budget as the surest sign of a serious campaign. At ZoomInfo, our demand generation team engages hundreds of thousands of global customers and prospects every month using our MarketingOS platform.

Cost per Lead 130

Cost per Lead Demand Generation Demand Generation Targets Lead Rank 130

SugarCRM

MAY 18, 2023

Although, traditionally, lead management is associated with lead generation, this blog post will mainly focus on how lead management features inside a CRM can break down siloes and create marketing and sales alignment within an organization. Still, usually, these are included in dedicated Marketing Automation software.

Lead Management 40

Lead Management Lead Rank Marketing Qualified Lead Lead Scoring 40

Mereo

APRIL 2, 2020

At Mereo, we have developed a unique approach to revenue performance that leverages the inherently interdependent operational disciplines of demand progress, solution marketing, solution management, sales operations and sales enablement. Common Sales Operations Pitfalls. Sales Methodologies Awry.

Sales Operations 45

Sales Operations Revenue Territories Compensation 45

SBI Growth

FEBRUARY 18, 2014

You’ve had an open territory for some time. Marketing / Demand Generation Campaigns / Lead Management. It’s every Sales Manager’s struggle. Getting quality candidates through the interview process has been slow going. You finally found an A-player. HR is done with the new-hire training. Product Knowledge.

Hiring 202

Hiring How To Buyer Persona Demand Generation 202

Partners in Excellence

MAY 27, 2014

Bluebirds are parts of what happens with every sales person and in every territory. As sales professionals it is our responsibility to maximize our revenue, share, and growth within the territory. We establish account and territory plans to help us do this. However, we can’t build a plan based on bluebirds.

Territories 88

Territories Forecasting Demand Generation Demand Generation Targets 88

The Pipeline

DECEMBER 7, 2011

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 245

Pipeline Cold Calling Webinar Metrics Hiring 245

The Pipeline

NOVEMBER 16, 2011

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 240

Pipeline Cold Calling Hiring Compensation 240

The Pipeline

JANUARY 18, 2012

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 253

Pipeline Cold Calling Hiring Compensation 253

The Pipeline

OCTOBER 26, 2011

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 240

Pipeline Lead Rank Lead Scoring Cold Calling 240

The Pipeline

SEPTEMBER 9, 2011

If you are in sales and your mandate is to sell to companies within your geographical territory, you have probably faced a scenario similar to the one that follows. And let’s not forget that small to medium business make up the majority of the market for small to medium companies that sell to them. Demand Generation.

Pipeline 226

Pipeline Social Media Face-to-face Ideal Customer Profile 226

The Pipeline

MARCH 7, 2012

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 210

Pipeline Sales Qualified Lead Cold Calling Webinar Metrics 210

The Pipeline

FEBRUARY 8, 2012

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 228

Pipeline Top of Funnel Cold Calling Webinar Metrics 228

The Pipeline

FEBRUARY 20, 2012

Stored in Attitude , Communication , Communication Strategy , Demand Generation , EDGE Sales Process , Funnel management , Impact Questions , Interactive Selling , Next Steps , Proactive , Sales Strategy , Sales Success , Sales eXchange , execution , qualifying. Demand Generation. Territory Alignment. Book Notice.

Pipeline 218

Pipeline Top of Funnel Hiring Demand Generation 218

The Pipeline

NOVEMBER 23, 2011

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Sales Qualified Lead 231

Sales Qualified Lead Pipeline Cold Calling Webinar Metrics 231

The Pipeline

JANUARY 28, 2012

Stored in Attitude , Communication , Dependability , Marketing , Reputation 2.0 , Sales 2.0 , Social Selling , Social media , execution. Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. February 2008. January 2008. Book Notice.

Pipeline 215

Pipeline Social Media Cold Calling Hiring 215

The Pipeline

JANUARY 17, 2012

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Influencer 222

Influencer Pipeline Hiring Top of Funnel 222

Highspot

AUGUST 31, 2021

The latter, on the other hand, may require a deeper investment in content marketing and SEO. Think about sales models and sales processes as two sides of the same coin: your sales model determines how you’re going to generate leads for your business and your sales process puts that approach into action. Types of Sales Models.

Lead Rank 94

Lead Rank Top of Funnel Buyer Persona Hiring 94

The Pipeline

JULY 1, 2011

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 181

Pipeline Cold Calling Hiring Compensation 181

The Pipeline

MARCH 6, 2012

Demand Generation. Territory Alignment. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process.

Pipeline 212

Pipeline Hiring Top of Funnel Cold Calling 212