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The Ultimate Cheat Sheet for Campaign Offers

SBI Growth

Even a small change in conversion effectiveness can change a failed campaign into a robust ROI. This happened with one of my demand generation clients. This strategy also extended to outside sales. We encouraged the sales reps to flood the industry with the competitors offer (a Gartner white paper).

Campaigns 246
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How the Best Sales Appointments are Never Qualified

Klozers

In B2B sales one of the biggest overheads for the business can be the outside sales reps. It makes sense therefore, to maximize our resources as we simply cannot afford to have our sales people calling on unqualified sales prospects.

Salary 49
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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

Despite all the AI fear mongering, we dug deep to find out what really matters next year – so aside from our own analysis, we asked sales leaders, experts, and top sales reps to predict the top sales trends of 2018. Outbound Gets Tougher With GDPR Regulations: SaaS Goes Channel Sales For The Win! Consistency is key.

Trends 98
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38 Most Dynamic Women in Sales (The 2019 Edition)

Sales Hacker

Senior Director, Demand Generation at Unitrends. How long have you been in sales? . I’ve been in sales for 12 years. In 2018 I seized the opportunity to lead a marketing organization after spending the previous 11 years in sales. . Sales Expert and Coach. How long have you been in sales? .

Hiring 90