SugarCRM

MAY 30, 2019

SugarCRM has acquired marketing automation innovator Salesfusion. Adding Salesfusion’s powerful marketing automation solution to Sugar’s market-leading CRM platform empowers you to create experiences that accelerate demand generation, grow revenue, deliver superior customer care and increase loyalty on a mobile-first platform.

SugarCRM 20

SugarCRM Webinar Metrics Demand Generation Agencies Demand Generation Targets 20

SugarCRM

MAY 18, 2023

Our previous blog post discussed the core CRM features for sales automation. Although, traditionally, lead management is associated with lead generation, this blog post will mainly focus on how lead management features inside a CRM can break down siloes and create marketing and sales alignment within an organization.

Lead Management 40

Lead Management Lead Rank Marketing Qualified Lead Lead Scoring 40

SugarCRM

DECEMBER 20, 2022

Something all B2B marketing and sales teams have in common is an abundance of CRM data and challenges around how to make the most of it. Here’s some of the top ways we see marketing and sales teams using CRM data to move the needle on pipeline and revenue.  . The use of CRM data is also a great way to connect sales and marketing teams.

Account Based Marketing 48

Account Based Marketing CRM Lead Rank Data 48

SugarCRM

NOVEMBER 18, 2021

Webinars that are used for demand generation are a well-known tactic for attracting a targeted audience to educate them on how they can learn, achieve and improve business or technology challenges. Myth# 2 – All Attendees Are “Sales Ready” to Buy Now. But not all webinars are created equally.

Webinar Metrics 48

Webinar Metrics Social Media Education Demand Generation 48

SugarCRM

JANUARY 23, 2019

In an earlier post on the topic of Sales Velocity, I covered an important and overarching success metric that focuses one thing: How much revenue can you expect to bring in each day? In this post, I’ll dive deeper into the latter: average length of sales cycle. This leaves us with the average sales cycle length.

Sales Cycle 34

Sales Cycle Influencer Lead Rank Demand Generation Agencies 34

SugarCRM

JUNE 6, 2023

Here’s what we found in our history of collaborating with manufacturing companies: Most manufacturing enterprises struggle with current systems and processes that may help them create sales efficiency and enhance the customer experience. CRM tools can help these enterprises better organize complex supply chains in such cases.

Enterprise 26

Enterprise Enterprise CRM Territories 26

SugarCRM

OCTOBER 19, 2021

A full-service marketing automation platform offers concrete solutions to the most common problems companies face today, as marketing and sales alignment, ROI, and sales cycles depend on its automated processes and organization. Sales reps then receive email alerts when their leads meet certain criteria.

Lead Rank 49

Lead Rank Lead Scoring CRM Sales Qualified Lead 49