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How B2B Buyers Search for Tech Solutions

Tenfold

There have been several studies on today’s buyer behavior, and one stand-out commonality is that B2B buyers go online first before reaching out to a sales team (if ever they do). According to the CEB study, you only get a 12 percent mindshare (public awareness) for each typical buyer who goes through the buyer’s journey.

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Demand Generation Advice for the CEO

SBI Growth

This post is written for CEO’s who need to increase demand for their products. Demand generation is the science of stimulating latent demand. A definition of latent demand is a prospect is unaware of a problem. These are PR firms, social media consultants, advertising agencies-you name it.

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

You Can’t Teach a Kid to Ride a Bike at a Seminar. If you truly want to be a better leader, better salesperson , better speaker, better writer, or just a better person, you need to study the craft. Studies continue to find that most CEO’s read 5 books a month , and earn 350% more income than the average American. Agile Selling.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

She studied Art in college but never doubted having a career in sales since she has had a sales quota since she was 15 years old. Read, watch videos, go to seminars, talk to the “high flyers” and then do all the best stuff in your own style! Word choice is important. Lastly, do yourself a favor and have a mentor.

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