How Do You Determine the Timeline for Closing a Deal in the P&C Insurance Vertical?
Emissary
FEBRUARY 1, 2022
P&C insurance deals, like many high-tech enterprise sales , can be difficult to predict. The insurance market is riddled with regulations, and companies tend to be risk averse. For example, in many P&C insurers, the company culture resists new technology. For example, insurance buyers can’t afford to take risks.
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