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How to Write a Winning Direct Mail Sales Letter

Sales and Marketing Management

For instance, reports reveal that up to 90 percent of direct mails get opened, while emails average 25 percent at best. In such circumstances, you should definitely consider how to take advantage of direct mail and incorporate it into your marketing strategy. Direct mail is a genuine conversion driver.

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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

Direct mail is one of the very first outreach strategies employed by businesses. But, direct mail is by no means outdated: 39% of customers say they’ve tried a business for the first time as a result of direct mail marketing ( source ). 5 Unique B2B Direct Mail Campaigns from Topline Film.

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Direct mail and gifts for prospects’ special occasions

Zoominfo

Scenario Recognize high-priority prospects with direct mail or a corporate gift for an upcoming holiday. Follow up with an email or call requesting a meeting or demo. Follow up with an email or call requesting a meeting or demo. Tailor it to their respective city, country, culture, or time of year.

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The Ultimate Guide to Direct Mail

Hubspot Sales

What is direct mail? Direct mail is a marketing strategy that involves sending a physical letter, package, mailer, brochure, postcard, etc. Although direct mail’s response rate has dropped over time, it’s still a valuable tool for marketers and salespeople. Direct mail advantages and disadvantages.

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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

Direct mail is one of the very first outreach strategies employed by businesses. But much like direct dial communication , direct mail is by no means outdated: 39% of customers say they’ve tried a business for the first time as a result of direct mail marketing ( source ). Keep reading!

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Direct Mail Prospecting: 10 Reasons to Get Physical in Sales

Sales Hacker

Unless it outlined a solution to a problem you’re actively trying to solve, you probably hung up, deleted it, or trashed it into cyber-oblivion within just a few seconds. It’s especially frustrating when you’re following best practices to a tee. 10 Reasons to Try Direct Mail Prospecting and Gifting. And you’re not alone.

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TSE 1374: Why Direct Mail is the New Email

Sales Evangelist

There are many things we can look forward to with direct mail. In this episode, Chelsea Martin, the co-owner of Nom’s Bake Shop, talks about how direct mail is the new email. This shift moved them into direct mailing at the same time. Sign up now and get the first two modules free!