The Best Cold Calling Tip Is Stop Immediately (Do This Instead)
No More Cold Calling
JANUARY 24, 2019
Regardless of the way you reach out—via email, social media, text, direct mail, or even a knock on the door—prospects are cold as ice unless they know who you are and expect to hear from you. Referred reps don’t get put on the spot and asked who they are and what they’ve got. Source: Sales Benchmark Index ).
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