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How to Reach Decision Makers Every Time

No More Cold Calling

A referral is the best way to get a meeting with the decision maker. There are two parts to the sales process: Part One: Getting meetings with decision makers. Referrals help you ace Part One and set you up for success in Part Two. Your referral sources can provide intel that you won’t get anyplace else.

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Don’t Let Your Sales Team Get Spooked: October Referral Selling Insights

No More Cold Calling

But the good news is that referral selling mitigates these fears. Find out how in my blog posts from this month: Why Your Account Based Sales Team Will Never Be Good at Referrals. When I read a checklist of account based sales development strategies that omitted referral selling, I asked the creator why.

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Why You Should STOP Cold Calling Immediately (2020 Update)

No More Cold Calling

Whether you’re sending direct mail, knocking on doors to make an in-person sales call, sending unsolicited email, or prospecting on social media —your leads are cold, and your outreach is uninvited. Why would you bother with a sales system that gets such dismal results? It’s called referral sales.

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Don’t Miss This Event: The Gatekeeper Died

No More Cold Calling

And they wouldn’t have that problem if they knew how to get referrals. On each live episode, I’ll cover a digestible topic (mostly regarding referrals) in just 15 to 30 minutes. When you receive referral introductions from people your prospects know and trust, they (and their gatekeepers) will happily take your call.

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Sales Processes Research 2020 – Something Old, Something New

Sales Hacker

Despite the huge growth in marketing and sales automation, along with the growing popularity and acceptance of self-service sales processes, reports of the death of the salesperson are greatly exaggerated, to paraphrase Mark Twain. Higher value B2B sales still need a competent salesperson to close the deal.

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The Best Cold Calling Tip Is Stop Immediately (Do This Instead)

No More Cold Calling

Regardless of the way you reach out—via email, social media, text, direct mail, or even a knock on the door—prospects are cold as ice unless they know who you are and expect to hear from you. How to Make Hot Calls—Get the Referral Introduction. All it takes is a referral introduction. Source: Sales Benchmark Index ).

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Reasons Cold Calling Is No Good for Account-Based Sellers

No More Cold Calling

So, why are account-based sellers wasting time with cold calling and marketing-generated leads when referral introductions could get them the one-call meeting ? Sales reps often tell me they’re not cold calling. Their KPIs are transactional , so their teams’ sales activities are also transactional. There is no in-between.