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Why Discounting At The End Of The Year Fails

Anthony Iannarino

Every year, at about this time, salespeople and their companies begin the process of offering discounts to their prospective clients as a way to compel them to sign a contract before the end of the year. But if they are going to buy anyway, why don’t they take advantage of the discount you offer them? Better Strategies.

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The Slippery Slope of Discounting | Sales Motivation and Sales.

The Sales Hunter

The Slippery Slope of Discounting. If you as a salesperson — or worse, if you as a sales manager — do not believe in the price of what you sell, then that is a bigger problem than whether you have a tendency to offer a discount. But quantity will never make up for the profits you did lose by selling at a discount.

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Major Account Negotiating – free ebook from Sales Momentum

Sales Training Connection

Mastering Major Account Negotiating , a new free ebook, explores the skills and techniques top B2B sales performers use when negotiating in major account sales. And since it was created purposefully as an ebook, it contains only key content – no fluff and no page fillers. price discounting and optimizing profitability.

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7 Keys to Handling the “This Is Too Expensive” Objection

Marc Wayshak

Avoid immediately countering with discounts or justifications; prioritize understanding their perspective instead. People can get my weekly emails and free eBook, 25 Tips to Crush Your Sales Goal by clicking here. Redirect the sales conversation back to the prospect by asking for clarification on their price-based objection.

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GTM 82: Use These Sales Negotiation Tactics to Win with Richard Harris

Sales Hacker

21:47) The art of negotiation: offering discounts. (25:31) Highlights: (5:13) Unveiling Richard’s book: The Seller’s Journey. (10:51) 10:51) The art of negotiation: engaging with procurement. (19:52) 19:52) Understanding pricing and commercial terms. (21:47) 25:31) The future of sales in the age of AI. (31:26)

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How to Build Your Email List in Seven Steps

Zoominfo

This includes blog posts, whitepapers, and eBooks. Have a whitepaper or eBook that’s performing exceptionally well? Offer a discount. Speaking of exclusive offers—give your prospects and customers a discount for subscribing to your emails. Include the option to ‘opt-in’ on all web forms. Take it offline.

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What’s Your Time Worth

The Pipeline

I have written about the importance of time to sellers, including an eBook you can grab , the focus here goes beyond that. This is exactly what you are doing when you choose to discount instead of sell. If it isn’t quota, then why discount? Not only wasting time in the process but then doubling down by offering discounts.

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