Customer Centric Selling

JULY 28, 2014

They struggled to sell it, and when they did, it was often at a deep discount. They had an epiphany! Knowing the potential value that your customer will receive through the use of your offering will give you confidence, courage and a legitimate business reason to say ''no'' to a request for a discount.

Epiphany 61

Epiphany Prospecting Discount Engineering 61

Keith Rosen

JULY 8, 2017

Okay, maybe not the epiphany you’re looking for yet, right? If we were to focus on sales, the ability to actively listen has been proven to dramatically improve trust and the capabilities of a professional salesperson. Ironically, proactive listening is the least developed skill that needs to be mastered. Nothing new and mind-blowing?

Coaching 90

Coaching Social Media Intent Epiphany 90

Tony Hughes

MARCH 19, 2018

That’s code to me for: ‘We need to discount the hell out of this or we’re not going to sell anything for 18 months but I want the organization to invest heavily in pursuing it.' He'd read my book three months earlier but didn't seem to have any kind of epiphany. but the concepts had seeped-in.

Forecasting 70

Forecasting Epiphany Competition Lead Rank 70

Nutshell

NOVEMBER 25, 2020

Basically every lead-generation strategy from events to discounts was just considered “marketing.”. Conversely, an email offering a discount to first-time buyers would only be relevant to non -customers, and might even create hostility among your current clients. (“I I just signed up last week, no discount for me??”).

Marketing 143

Marketing Webinar Metrics Email Marketing Top of Funnel 143

Sales Hacker

OCTOBER 7, 2021

Everyone wants mentors, and they’re extremely valuable, but don’t discount what you can learn from others at the same career stage as you are, both within your own company or elsewhere. Find or form a group of ambitious peers who you can learn from, vent to, and collaborate with over the course of your career.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130