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How to add value by ditching the discount

Trinity Perspectives

In sales, sometimes we default to providing a discount because in the absence of anything else, the easiest lever to pull is price. But offering a discount has a negative impact for several reasons: It costs you money. Discounting does more subtle damage, too. Discover and negotiate, don’t discount.

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Is Discounting a Bad Idea? – Episode 15

Customer Centric Selling

In today’s episode, Frank and Tim expand on the hidden dangers of discounting and teach you how to prepare for the inevitable conversation. A customer will always ask for and most likely expect a discount. This mindset shift is essential as it helps salespeople control the buying process and avoid discounting.

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7 Ways to Respond When Your Prospect Asks for a Discount

Hubspot Sales

A discount can help accelerate a slow-moving deal, create goodwill, and give you leverage for requesting concessions. But you’ll only reap these benefits by discounting strategically -- not whenever your prospect asks for one. Of course, responding to discount inquiries during the actual negotiation is challenging too.

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Five Myths About Price and Discounting

Pipeliner

I can’t think of any concepts more misunderstood than price, pricing, and discounting. Let’s discuss five myths about pricing, and its Mr. Hyde alter-ego, discounting. Discounting is only going to convince your prospect to doubt the numbers. So…”make it up on volume” disciples: how much do you discount before down becomes up?

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How to Negotiate Pricing With Today’s B2B Buyers

SalesFuel

In today’s environment, sellers are more informed than they’ve been in the past. They have access to information and do their own research on vendors before even reaching out. This includes pricing details, as well as offers and discounts. Price objections have long been a challenge.

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The Slippery Slope of Discounting | Sales Motivation and Sales.

The Sales Hunter

The Slippery Slope of Discounting. If you as a salesperson — or worse, if you as a sales manager — do not believe in the price of what you sell, then that is a bigger problem than whether you have a tendency to offer a discount. But quantity will never make up for the profits you did lose by selling at a discount.

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Big Data and Your Email Marketing Campaign

Zoominfo

From the view of a business, big data is the vast amount of information that the company amasses every day: Email addresses Number and type of ads that are clicked Number and method of web page visits. Most importantly, not making use of big data can mean failure to understand who your customers are and what they need. Automating the Process.