The Sales Hunter

FEBRUARY 7, 2013

When you discount your price as a way to attract new business, the only thing you’re going to do is make yourself and your company work harder. Is that the way to create loyalty? If the benefit the customer is looking for is a discounted price, then let them go someplace else. This is true in both B2B and B2C.

Discount 235

Discount Customer B2C Loyalty 235

Zoominfo

SEPTEMBER 30, 2020

If she were accepted, she’d get a lifetime discount — all she had to do was promote the brand on her social media pages (and hopefully make some sales). Even better, the email had a 35% discount code for her first purchase, which she had to make in order to activate her ambassador status. Have brand ambassadors hurt customer loyalty?

Hiring 246

Hiring Loyalty Discount Social Media 246

SalesFuel

MARCH 21, 2024

However, fostering trust and loyalty is a tricky endeavor even for the most attentive enterprise. The Right Client Experience Varies by Industry Hospitality views loyalty as a growth engine. Loyalty rewards members to increase their amount of purchase and to return more often.

Lead Rank 115

Lead Rank Lead Scoring Loyalty Health Care 115

Appbuddy

APRIL 8, 2021

In our “How to Nurture Your Loyalty Landscape” webinar, Adam Purslow, CEO at TheLoyaltyCo., and Elliot Hogg, Senior Solutions Consultant at Validity, discussed the current loyalty landscape and how brands build loyal subscribers. There’s a real overlap between loyalty and email marketing success. Email acquisition drivers.

Loyalty 52

Loyalty Data Hotels Consumer 52

Smooth Sale

JUNE 19, 2018

Attract the Right Job or Clientele: It’s easy to talk about building client loyalty and discredit others for not doing so. At the core of loyalty are delivering value beyond expectation and excellence in customer care. The Deciding Factor for Client Loyalty. Adhering to the princple establishes continuing loyalty.

Loyalty 85

Loyalty Social Media Webinar Metrics Face-to-face 85

Hubspot Sales

MAY 10, 2019

Starbucks has mastered hyperbolic discounting. So, what is hyperbolic discounting? In the case of hyperbolic discounting, this means that even if a reward in the future is better or more valuable than an immediate reward, people are more likely to choose the short-term reward anyways due to psychological bias.

Discount 83

Discount Loyalty Consumer How To 83

MTD Sales Training

FEBRUARY 11, 2014

Next, it was promoting loyalty. i.e “you use us and we will give you a heavily discounted fare” The lesson is simple with this one… What offers can you make your clients that are unusual and get them coming back for more? There’s a couple of things here. Firstly it stuck in my mind. Why not 50%? Happy Selling!

Loyalty 120

Loyalty Hotels Discount Call-back 120

The Sales Heretic

JANUARY 16, 2014

Sales business customer discount gift loyalty pitch thank' In addition to the cards, phone calls, texts and Facebook messages from friends and family, I also received numerous e-mails from businesses I frequent. Each e-mail bore warm wishes for wonderful day and presented me with a special “gift”—a coupon [.].

Customer 328

Customer Loyalty Discount Facebook 328

Bernadette McClelland

DECEMBER 30, 2023

I want more TOP LEVEL leaders of business to stop discounting the value of their lower down leaders by not providing them a sounding board, or someone who calls them on their BS. And what if underneath all the whinging and whining that your leaders might do, you were able to expose their loyalty? What if the world was your oyster?

Sales Leadership 195

Sales Leadership Hiring Pivotal Loyalty 195

Smooth Sale

FEBRUARY 15, 2024

Whether you offer bonuses, discounts, days out, or more, your employees should know that you’re willing to invest in treating them how they deserve. Show Loyalty In Return Loyalty is a two-way street, so it will be vital that your employees have your loyalty in return.

Hiring 115

Hiring How To Loyalty Construction 115

Zoominfo

NOVEMBER 29, 2023

They’re becoming part of the product, converting it from just a ‘nice-to-have’ to a ‘must-have’ for any B2B brand looking to meet the unique expectations of younger generations and foster long-term brand loyalty.” ” Advocates in Waiting Younger generations are primed to become brand advocates.

B2B 130

B2B Social Media Loyalty B2C 130

MTD Sales Training

OCTOBER 3, 2018

Relationships aren’t built on discounts or special offers. If you are in that type of business, a loyalty card or bonus structure for future orders would be something they could utilise, and offers them more reasons to be loyal to you and give you repeat business. Try these out…. They are built on value.

Loyalty 258

Loyalty Discount Up-Sell Follow-up 258

PandaDoc

AUGUST 26, 2020

Fostering long-term customer loyalty is of vital importance, because keeping your regular clients on board is the cornerstone of success in business. Reward clients for their loyalty. Offering them discounts, additional features, or exclusive services is a proven way of strengthening client loyalty and reducing churn.

Churn 59

Churn Customer Service Loyalty Customer 59

SalesFuel

APRIL 12, 2024

Email Marketing Inspires Customer Loyalty While it’s obvious that strategic email marketing can help find new customers, brands should be focusing on their retention power. By definition, you need multiple channels in order to have an effective cross-channel campaign.

Email Marketing 52

Email Marketing Retention Ideal Customer Profile Marketing 52

SalesLoft

OCTOBER 26, 2023

It starts the minute a prospect becomes aware of your solution and extends well beyond completing a transaction, culminating in a strong customer relationship and encouraging brand loyalty. Offer discounts, share free and educational content targeted at their pain points, or invite them to online events like webinars.

Scale 52

Scale Customer Loyalty Social Media 52

Pipeliner

JANUARY 10, 2022

Promotions are a great way to reinforce loyalty and increase customer lifetime value. When you couple discounts or promotions with a solid customer experience, you are likely to see increased customer satisfaction and retention. To build lasting relationships with your customers , building loyalty and trust is critical.

Customer 98

Customer Loyalty Distribution Discount 98

Hubspot Sales

AUGUST 4, 2020

A flash sale is when businesses, typically in ecommerce or retail, offer substantial discounts on their product or services within a relatively short time frame. Since those discounts are collectively isolated and advertised to generate quick demand, they constitute a flash sale and, in turn, an example of promotional pricing.

Promotion 111

Promotion Strategy Loyalty Retail 111

Smooth Sale

AUGUST 31, 2022

Focusing on your buyers’ needs and behavior and ensuring that they have a great experience with your brand at every touchpoint will increase loyalty and, in turn, sales. You can also use social media platforms to run promotional campaigns or offer discounts. Offer Discounts and Deals. Five Ways to Increase Sales.

Small Business 78

Small Business Small Business Hiring Discount 78

Pipeliner

APRIL 17, 2024

Additionally, offering timely promotions and discounts can attract guests looking for value, ensuring your occupancy rates stay high even during slower periods. This strategy keeps your Airbnb top-of-mind and can turn one-time guests into repeat visitors, enhancing customer loyalty and profitability.

Lead Rank 52

Lead Rank Strategy Social Media Lead Scoring 52

John Barrows

APRIL 10, 2019

Discounts right away. It’s easy for me to say never discount, but I understand the reality of discounting and how sometimes it’s necessary to get the deal over the finish line. Why would you bring up a discount before it’s even mentioned by the prospect? If you are going to discount. Make It Happen!

Closing 161

Closing Licensing Discount Account 161

Distribution Pricing Journal

SEPTEMBER 21, 2023

Understanding Price Reduction Discounting is a familiar tactic when trying to win large jobs in distribution. Unfortunately, even though price reductions can be effective in getting new initial purchases from customers, they do not necessarily ensure any level of customer loyalty. Overall quantity discounts can have similar effects.

Discount 52

Discount Distribution Customer Tourism 52

SendBuzz

APRIL 19, 2023

It is crucially linked with conversions, as engaged customers tend to form an unbreakable bond with a brand, leading to enhanced loyalty and increased conversion rates. Engagement assumes a paramount role in converting customers, fostering loyalty and trust, and ultimately boosting sales.

Conversion 78

Conversion Strategy Customer Social Media 78

SalesLoft

JULY 1, 2013

Quite often, sales discounts are used to simply make a sale where you wouldn’t otherwise. Not only does it set a faulty precedent in which discounts become expected, but it completely cuts your profit margin. Unless providing discounts is a specific part of your sales process, it can completely disrupt your revenue goals.

Discount 52

Discount Margin Incentives Incentive 52

Pipeliner

FEBRUARY 15, 2024

This could be a weekend flash sale, a discount for the first 100 orders, or exclusive bundles available for a short period. Incentivize Sales to Boost Customer Loyalty Encouraging repeat business is just as important as attracting new customers. Offer Limited-Time Promotions Scarcity and urgency are powerful motivators.

Social Media 52

Social Media Buyer Persona GoldMine Google Analytics 52

Hubspot Sales

SEPTEMBER 6, 2022

Offering discounts and promotions like bundling or referral premiums (which offer the most high-quality leads). When reps cross-sell, they’re most effective when they: Offer discounts/promotions. How are reps cross-selling? Recommend related or complementary products. How are reps down-selling?

Data 91

Data Discount Promotion Comparison 91

SugarCRM

NOVEMBER 12, 2019

We’re living in an exciting time for loyalty marketing. But how exactly does a loyalty program do this for businesses? This article explores three ways loyalty programs can be used as an all-around marketing tool for current customers as well as new leads, too. But first, let’s define a loyalty program.

Loyalty 28

Loyalty Customer Retail Discount 28

Pipeliner

NOVEMBER 20, 2023

Improving your online customer journey can lead to a number of benefits, including: Increased sales Reduced cart abandonment rates Improved customer satisfaction Increased customer loyalty A better reputation for your brand Here are a few tips for improving your online customer journey: Treat your online visitors like people.

Google Analytics 59

Google Analytics Customer How To Analytics 59

Pipeliner

JANUARY 31, 2024

Whether it’s a discount code, a free product, or a sweepstakes, you need to offer something to those who are willing to share their information and insights. The better you analyze customer feedback , the better you’ll know your customers and be able to build loyalty.

Insurance 64

Insurance Insurance Pivotal Survey 64

Smooth Sale

MARCH 14, 2023

One of the easiest ways to do this is by offering promotions or discounts to attract more customers. Encourage customers to become repeat customers by offering loyalty programs, discounts on future purchases, or personalized offers. Increase Your Sales Increasing sales is another way to boost your profits.

Outsourcing Services 78

Outsourcing Services Hiring Loyalty Discount 78

Smooth Sale

JANUARY 19, 2023

Several effective tactics can help you create a winning strategy specifically for your business, from developing a well-crafted marketing plan to focusing on client loyalty. It is essential to build relationships with them so and encourage loyalty. Reward clientele with discounts for their loyalty, testimonials, and referrals.

Hiring 78

Hiring Strategy Social Media Loyalty 78

Nutshell

FEBRUARY 21, 2023

Customer lifecycle management is an important strategy all businesses should be practicing because it helps foster long-lasting relationships with customers and inspires brand loyalty. Here, you want to do what you can to gain their continued loyalty as a customer. Now comes the tricky part: retaining this customer.

Customer 62

Customer Loyalty Campaigns CRM 62

Sales and Marketing Management

JUNE 20, 2017

Improved capabilities with anchor and time-sensitive discount – Again, this introduced the improved capabilities in the same way and described how this will add 8 percent to the annual cost. But it then offered a time-sensitive discount that said if you renew before the end of the month, those additional costs will be reduced by 50 percent.

Vendor 166

Vendor Hiring Discount Retention 166

Sales and Marketing Management

MAY 23, 2018

Well you can share your promotions and discounts via your social media channels meaning you are more likely to see a conversion to a sale once a customer has visited your website. Show your customers what a good deal you are giving them and reward loyalty. Did you know you can create vouchers or promotions on social media?

Social Media 233

Social Media Channels Media Advertising 233

Smooth Sale

DECEMBER 1, 2023

Consider introducing a mobile app for your business to cater to those who may want to benefit from any additional discounts and exclusivities you could offer through this platform. You may consider exclusive discounts for client loyalty, ongoing business, and client referrals. Improve Your Online Presence.

Automotive 108

Automotive Paid Content Customer Advertising 108

BuzzBoard

JANUARY 18, 2024

Improved Customer Engagement: By offering relevant suggestions, businesses can significantly enhance customer engagement, leading to increased loyalty and repeat business. Positive feedback can guide recommendations, while addressing negative feedback promptly can enhance customer satisfaction and loyalty.

Social Media 52

Social Media Pivotal Scale Small Business 52

Distribution Pricing Journal

OCTOBER 3, 2023

Loyalty Programs: Create programs that reward you most profitable customers for frequent purchases. For example, you could offer points that could be redeemed for training, shipping, discounts, special merchandise or other perks. Volume Discounts: Offer tiered pricing or bulk discounts to encourage larger, more frequent orders.

Distribution 52

Distribution Customer Discount Segment 52

Appbuddy

JUNE 16, 2022

This is also a good place to include a discount code or mention any other sign-up incentive. Mentioning free shipping or including a time-sensitive discount code can help incentivize subscribers to complete their purchase by creating a sense of urgency. Smart Furniture does all of this and more in their welcome message.

Campaigns 52

Campaigns Marketing Discount Loyalty 52