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Infographic: How to use SMS to win love, leads, revenue

Velocify

As Valentine’s Day approaches, we thought we’d take a lighthearted twist on a recent text messaging study we conducted by comparing text messaging usage and etiquette in both business and love. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011. 1] Portio Research, Mobile Messaging Futures 2012-2016, 2012. [2]

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Sales Learning: What Do Salespeople Want?

Allego

Sales training and enablement teams allocate 90% of sales learning resources to formal training programs that involve flying in geographically distributed reps for marathon PowerPoint presentations. About eight years ago, Yuchun Lee sold his first start-up, Unica to IBM, for a half a billion dollars.

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