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3 Ways to Research Prospects Online to Grow Sales

Score More Sales

HELPFUL: Download InsideView’s Twitter for Social Selling Guide here. Read the Eloqua Grand Guide to Social Selling. They just set a first meeting with this prospect company who earlier would not interact with them. Learn how to find what your buyers are talking about then do some monitoring for a few weeks.

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Five Keys to Integrating Your Interactive Value Marketing Tools with Your Marketing Automation Platform

The ROI Guy

Shares a copy of the assessment report – We’ve all gotten that follow-up call, “I noticed you downloaded a white paper from our site”. One large database vendor customer leverages a Cloud Business Value Assessment tool to fuel outreach marketing campaigns, resulting in hundreds of new incremental opportunities each month.

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3 Steps to Combining Social Media & Competitive Intelligence

SBI Growth

Download this tool for Tips on Tracking Competitive Activity. Marketing Software – HubSpot /Eloqua/Marketo/Alexa. Your pipeline and ability to make your number are both at risk. You’re at a clear competitive disadvantage. Don’t let a competitor make strategic moves without you knowing. For instance: Trade Shows.

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CMO: Are you going to have a job in 2014

SBI Growth

Maybe it’s Marketing Automation (Eloqua, Marketo, etc.), Download the Guide to Developing Your Internal Buyer Process Map by signing up here. or communication/collaboration programs (Yammer, Jive, Chatter, etc.). The question is; are you going to be another statistic? You’re in the driver’s seat.

Eloqua 316
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5 Marketing Trends That will Impact 2013

SBI Growth

Download this Marketing Plan Assessment Tool to rank your planning ideas across Impact & Ease of Execution.). Oracle’s recent acquisition of Eloqua for $871 million puts the definitive statement on this trend. The pace of technology and buyer behavior transformation continues unabated. Fusion of CMO and IT.

Trends 316
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7 Critical Skills of the Social Seller

SBI Growth

I recently met Jill Rowley, a Sales Rep at Eloqua. To help you use the 7 critical skills, download the Social Seller App Guide. I discuss 7 ways these new sellers outperform the competition. Then I provide several tools for success in the Social Seller Mobile App Guide. Why Buyers want Social Sellers. To be one, you must be mobile.

Eloqua 331
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How Finding the Common Revenue Thread Simplifies Executive Decision Making

SBI

Marketing speaks in leads and website downloads. Marketing Automation (Marketo, Eloqua, etc.). After all, next year’s budget increase depends on it! The problem is, those numbers and activities are different for each department. Sales speaks in revenue. Product speaks in terms of number of new features and adoption rates.

Revenue 139