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The Ultimate Catch eBook

DiscoverOrg Sales

Ultimate Catch: Your Guide to Account-Based Orchestration is a clever ebook from LeadMD. It maps aligned sales and marketing teams to the positions on a boat and describes how they work together to catch the biggest fish. Deckhands = Marketing. The ebook was sponsored in part by DiscoverOrg, a tech partner of LeadMD.

eBook 133
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Just Because I Downloaded Your eBook……

Partners in Excellence

Marketing and sales really need to get their acts together. I’m almost hesitant to click on a download for an eBook or White Paper. Actually, that’s a fair trade for an eBook. I downloaded two eBooks from different companies. One was an eBook on Sales Management, containing 2 articles featuring me.

eBook 91
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The Comprehensive Guide to Consolidating Your Marketing Tech Stack

Zoominfo

In 2011, Scott Brinker compiled the first of many marketing technology “Supergraphics,” illustrating the rapid growth of companies supplying digital marketing tools. The original displayed the logos of 140 prominent marketing tech brands. What is a Marketing Technology Stack? Get a Demo 2.

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Sales Methods for Managers: Create a Sales Training Program That Sticks

criteria for success

If you’re in the process of building a winning sales training program for your team, you've come to the right place. Here at Criteria for Success, we help companies strengthen their sales teams and build out training processes that ensure sales best practices are being put to use. Create a Sales Training Program That Sticks.

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Allego Listed in 2022 Gartner® Market Guide for Revenue Enablement Platforms

Allego

We are pleased to announce that Allego has been recognized as a Representative Vendor in the 2022 Gartner Market Guide for Revenue Enablement Platforms. Revenue enablement platforms, formerly sales enablement, provide key functionality enabling resources that generate revenue via content, training and coaching.”.

Revenue 117
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Marketing For Good with Jeff Risley

criteria for success

Jeff is the Chief Growth Officer for Saxum , a marketing agency delivering strategic campaigns and digital solutions for a changing world. . Discussion with Jeff Risley: In this episode, we cover: The ins and outs of revenue marketing. The need for integrated marketing technologies. Revenue Marketing by Saxum.

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Sales Enablement vs. Content Marketing: Why You Need Both

Highspot

Dedicated to creating high-value content for every stage of the customer journey, a content marketer’s role is well-defined. What is the difference between sales enablement and content marketing? How does content marketing help sales enablement? Content Marketing and Sales Enablement Defined. Content Marketing.