Sat.May 25, 2019

How I Read Books Now: An Update

Anthony Iannarino

I like hardcover books better than soft cover books, eBooks, and audiobooks. A hardcover book reads differently, and the tactile nature of the book radically improves the experience.

eBook 79

How Data Analytics Can Boost B2B Sales


The consumer market has flourished amid the growth of advanced data analytics technology and machine learning. These innovations have opened endless possibilities for information.

The Decoy Effect

Selling Energy

In Selling Energy trainings , I often encourage students to present their offerings as “Best, Better, Good” rather than the “Good, Better, Best” when approaching their customers.

Are you a Teller or a Seller?

Don on Selling

Running your mouth too much could hurt your sales. Once upon a time, two salespeople worked at the same company. While both were friendly, they are competitive and hungry for new orders. The salespeople were Mr. Teller and Mr. Seller. After several months of hard work, Mr. Teller was depressed.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.