Sat.May 25, 2019

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How Data Analytics Can Boost B2B Sales

Pipeliner

The consumer market has flourished amid the growth of advanced data analytics technology and machine learning. These innovations have opened endless possibilities for information. As these new technologies have found their place in all things data, including marketing, sales, and any other data-driven industry that exists, we have seen a shift in the way businesses approach obtaining and analyzing information.

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The Decoy Effect

Selling Energy

In Selling Energy trainings , I often encourage students to present their offerings as “Best, Better, Good” rather than the “Good, Better, Best” when approaching their customers. However, what if I told you there was an advertising technique that is disrupting both of those options, prompting people to spend more and miss out on the best deal?

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Are you a Teller or a Seller?

Don on Selling

Running your mouth too much could hurt your sales. Once upon a time, two salespeople worked at the same company. While both were friendly, they are competitive and hungry for new orders. The salespeople were Mr. Teller and Mr. Seller. After several months of hard work, Mr. Teller was depressed. He wasn’t making his quota. On the other hand, Mr.

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How I Read Books Now: An Update

Anthony Iannarino

I like hardcover books better than soft cover books, eBooks, and audiobooks. A hardcover book reads differently, and the tactile nature of the book radically improves the experience. If I believe a book is important enough to read and study, I always buy it in multiple formats, as each one provides a different experience, and they build upon each other.

eBook 79
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.