Sun.Aug 09, 2020

Sales Leads Are a Perishable Asset

Sales and Marketing Management

Author: David Hoang How you manage leads makes the difference between a wasted investment and a solid return on investment. Once your company spends money to find a prospect, the clock starts ticking. Each inquiry has a life span. Some of the leads may take a year to buy something, some may take six months and some will only take a few months or a few days. We know that nearly half of any group of leads will buy.

Leads 131

How to Acquire the Prospecting Mindset

Anthony Iannarino

I started making cold calls when I was fifteen years old. I left my job washing dishes at a large banquet center and started calling community leaders to ask them to host a bike-a-thon for a popular charity. On my first job, I learned that it was very easy to outwork the other dishwashers, especially those who were afraid of getting wet, which prevented them from working in front of the station.

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Recently, I was in a discussion with a group of outstanding sales people. They were talking about how to align their selling process with the customer buying process. Sales Process

TSE 1327: Use virtual tools to do more, in less time, with better outcomes

Sales Evangelist

Use virtual tools to do more, in less time, with better outcomes Out of necessity, we are moving into a digital world in which almost every step of the sales process involves the use of virtual tools.

Video 52

How to Drive Revenue Through Retention Marketing & Sales Enablement

Speaker: Ruth Stevens, President of eMarketing Strategy

In a pandemic, it’s more important than ever to focus on retaining and expanding current customers. So, how can sales and marketing support the retention effort? Join Ruth Stevens as she dives into this fast-paced session and reviews the 7 key strategies for current customer marketing, to enable sales and expand customer value.

Weekly Recap, August 9, 2020

Selling Energy

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs. sales tips sales performance sales success

More Trending

August Will Shape Your Fall Harvest

The Pipeline

By Tibor Shanto. August is usually a period of lull in many markets. Vacations, annual shutdowns, getting past camps, and into schools, all the familiar rituals of summer’s end. But there is little usual about anything in 2020, which offers you a choice, take advantage of turbulence and up your game. Or tinker with things on the edge hoping to full someone other than yourself. While I would suggest finding new plateaus, many will skip the effort involved and opt for tinkering.

Working To Improve Tomorrow


Each new day and season brings reason for us to be working to improve tomorrow. Keeping on top of the economic news and technological updates require us to be in a forever state of revising plans. The thought applies to many aspects of our lives. Companies are now making predictions of what is to come. Not only do we need to pay attention to the projections, but also how the pundits communicate them. Is there validity to what they say?