Allego

JANUARY 24, 2023

Most salespeople spend only a third of their time selling. While the exact number ranges between 27% and 36%, depending on the survey, the message is clear: Sales reps spend the bulk of their day on activities that don’t directly generate revenue for your company. Two-thirds of your sellers’ time is spent doing manual tasks, including record keeping, data entry, lead management, searching for sales collateral and content, and tool management.

Webinar Metrics 117

Webinar Metrics Strategy Collateral Coaching 117

Sales and Marketing Management

JANUARY 24, 2023

Positive customer engagement can build long-lasting connections between customers and your brand. However, if you're not doing it right, customers will disengage, negatively affecting your overall revenue. The post Customer Engagement: The Key to Building Loyalty appeared first on Sales & Marketing Management.

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Loyalty Customer Revenue Positioning 298

Alice Heiman

JANUARY 24, 2023

Wrapping up my 3rd season and I still can’t believe I started and built a successful podcast. The thing I love most is the conversations with the CEOs. They are so willing to share their story in the spirit of helping others. Whether they are near the beginning or the end of their journey it’s always interesting to learn why they started and how they grew sales.

Cold Calling 128

Cold Calling Guarantee Networking Lead Generation 128

SMEI

JANUARY 24, 2023

Are you a marketer looking for a quick and dirty way to boost sales? If so, then shame marketing may be right up your alley. Shame marketing is a cynical form of advertising that involves exploiting the insecurities of young people in order to sell them products. It’s an effective technique, but it comes at a cost. Shame marketing not only reduces customer loyalty, but it also creates harmful feelings of low self-esteem in its victims.

Loyalty 99

Loyalty Marketing Lead Rank Face-to-face 99

Advertiser: ZoomInfo

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

Intent Data

criteria for success

JANUARY 24, 2023

It's hard to believe we're one month into the New Year! Here are 9 questions for sales managers to ask themselves (or for executives to ask their sales managers) as we forward in the new sales year. 1. Have we set the right goal for 2023? The beginning of the year is a great time for a quick gut check. You may have set your goal last month or last quarter.

Sales Management 98

Sales Management Hiring Lead Rank Lead Scoring 98

Selling Energy

JANUARY 24, 2023

I have often used the “ three buckets of energy benefits ” analogy to explain what a prospect can get out of an efficiency upgrade. Today, I’d like to concentrate on pitching one of those buckets in particular: non-financial benefits.

Benefit 88

Benefit Energy Prospecting Marketing 88

Partners in Excellence

JANUARY 24, 2023

Our focus on activity causes us to overlook the importance of idle time—time to think, reflect, plan. We seek to fill every moment of our time with activity. Whether it’s prospecting, managing deals, reporting, time for meetings, etc. We go from activity to activity, rarely pausing to reflect on what has happened. We go to the next activity, not taking the time to think about what we want to accomplish.

Face-to-face 68

Face-to-face Travel Meeting Consumer 68

Grant Cardone

JANUARY 24, 2023

In this video, I break down my top 10 rules to get your money right… “Save for a rainy day”… “A penny saved is a penny earned.” No rich person ever said these words, and yet – we’ve been programmed to believe these words are true. Most people don’t know the truth about money. They’re […] The post 10 Rules to Get Your MONEY Right appeared first on GCTV.

Video 62

Video Trends 62

Partners in Excellence

JANUARY 24, 2023

I’ve been writing a lot of posts about my experiences with ChatGPT. It takes time to learn, it takes time to figure out how to refine a series of queries, prompts to explore issues. While many are reveling in ChatGPT’s ability to paper the world with endless amounts of drivel, I mean content, I find it not that useful. Even with a lot of prompting, it’s content is mediocre.

Revelation 68

Revelation Face-to-face Knowledge Base Examples 68

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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

Sales

Selling Energy

JANUARY 24, 2023

I have often used the “ three buckets of energy benefits ” analogy to explain what a prospect can get out of an efficiency upgrade. Today, I’d like to concentrate on pitching one of those buckets in particular: non-financial benefits.

Benefit 52

Benefit Energy Prospecting Marketing 52

Appbuddy

JANUARY 24, 2023

Think your email marketing strategy is good enough to tackle the challenges this year has in store? There’s only one way to find out—and that’s to stress test your email program. Stress testing involves promoting different scenarios and analyzing the results, which can help you identify the aspects of your email program that are working well—and those that need to be improved.

Everest 52

Everest Outbound Campaigns Email Marketing 52

Outside Sales Talk

JANUARY 24, 2023

Robin Treasure is a sales trainer, coach and author of the book Heart Powered Sales: Grow Your Sales Exponentially with Emotional Intelligence and Intuition which was published in 2022. In this episode, we’ll be exploring some of the themes that Robin speaks about in her book, Heart Powered Sales. Here are some of the topics covered in this episode: The Four Pillars of the Heart-Powered Sales method Why strategies and pitches are only half of the work that is required for success How you c

Outside Sales 52

Outside Sales Territories Travel Coaching 52

Crunchbase

JANUARY 24, 2023

Alexis Reardon, a seasoned sales professional, has more than a decade of experience selling cybersecurity solutions with companies such as Oracle , Okta and Veza. Reardon found her way into the world of sales after receiving a bachelor’s degree in communications from San Francisco State University and pursuing an internship in sales. Her passion for sales has been the focal point of her career ever since.

Oracle 52

Oracle Course Promotion Resources 52

Advertiser: ZoomInfo

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.

Lead Qualification

Selling Essentials RapidLearning Center

JANUARY 24, 2023

Imagine this scenario: You have a hotshot young employee who is so good you’ve already asked him to lead a team after just a year on the job. Only problem is, you’re now hearing that several team members consider him inflexible, even tyrannical. You’ve got to get him back on track before he irretrievably damages his future with the organization — or drives other good people away.

Positioning 52

Positioning Lead Rank Face-to-face Study 52

Showpad

JANUARY 24, 2023

At Transform Connect 2022, we brought over a thousand sales enablement and marketing professionals together. Followed up by the Transform Connect Afterparty, where we kept the knowledge flowing. Catch up on the conversations and advice shared during Transform. What sales enablement challenges do you face? We wanted both events to respond to real challenges our customers face today, like why “up to 90% of marketing content goes unused by sales” (Source: American Marketing Association).

Face-to-face 52

Face-to-face Sales Enablement Follow-up Buyer 52

Nutshell

JANUARY 24, 2023

The post Sidefire: Why Nutshell Redesigned Our Navigation Sidebar From Scratch appeared first on Nutshell.

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SugarCRM

JANUARY 24, 2023

The good thing when acting in the SaaS services market is that you have global coverage. Whoever has an internet connection can reach your website to create an account or purchase your product. The other side of the coin is that some of your prospects from foreign countries would expect and might actually need information in their local language. Even if they show interest in your products or services, 76% of consumers say they would be more likely to buy a product with information in their own

Strategy 26

Strategy Churn Campaigns Loyalty 26

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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Intent Data

Nutshell

JANUARY 24, 2023

The post How I Learned to Stop Worrying and Love Meme Sales appeared first on Nutshell.

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Sales 62