Sales and Marketing Management
AUGUST 31, 2020
Author: Gerard Lafond When we kicked off 2020, no one could have anticipated the rollercoaster this year would become. With the emergence of COVID-19, we saw events (both personal and professional) get canceled, we lost the comfort of seeing loved ones without worry and had to shift into a more secluded world by working remotely and upholding social distance.
SBI Growth
AUGUST 31, 2020
In a survey of nearly 200 CMOs taken last year, the following question was asked – in what area of business leadership would you most like your influence to grow? Overwhelmingly, the most common answer was in the area of.
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The Pipeline
AUGUST 31, 2020
By Tibor Shanto. There is no denying the collective shock we all experienced when asked to lock down in spring. But in many ways that the “ Re-Opening ” may end up being more stressful for many. As sales professionals, we need to be cognizant of this while approaching prospects. Anyone with children or others they need to care for the pressure will be much greater than in the spring.
Zoominfo
AUGUST 31, 2020
Today, businesses across the country are scrambling to adapt, doing everything they can to rework their operating models in weeks and months, not years. Even those at the top are always at risk. In 12 years, half the companies on the S&P 500 may fall off that list, according to industry research. Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company.
Advertiser: ZoomInfo
Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.
John Barrows
AUGUST 31, 2020
Our friend Ashley Welch joins us on the podcast this week to take a deep dive into how design thinking could and should be applied to your sales process. Ashley takes us behind the scenes on what design thinking really is and how you can apply it, even if it’s difficult at first. Follow the podcast: Subscribe on iTunes. Subscribe on Spotify. That’s a wrap.
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Hubspot Sales
AUGUST 31, 2020
While there are many perspectives on what kind of goals are best to set and easiest to achieve, fewer goal-setting strategies have gotten better PR than the SMART goal. In case you need a refresher, SMART stands for specific, measurable, assignable, relevant, and time-based. Sound familiar? This acronym has been the framework recommended most to students and professionals alike when it comes to setting goals.
Zoominfo
AUGUST 31, 2020
Today, businesses across the country are scrambling to adapt, doing everything they can to rework their operating models in weeks and months, not years. Even those at the top are always at risk. In 12 years, half the companies on the S&P 500 may fall off that list, according to industry research. Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company.
Grant Cardone
AUGUST 31, 2020
Undercover Billionaire Glenn Stearns Is CRAZY…And I Love Him! Last year one of the biggest hits on TV was Discovery’s new entrepreneur series, Undercover Billionaire. The show follows a guy Glenn Stearns, alias Glenn Byrant, a man who was started over in his life in his mid-fifties to prove the America Dream is still a reality for anyone. Glenn is dropped off in a city where he has no contacts, Erie, Pennsylvania, only $100 in his pocket, a cell phone, a new name and a piece of sh*t picku
KLA Group
AUGUST 31, 2020
Lead generation comes first, then sales, then retention, but all are equally important to survive in 2020. The post 4 Ways Lead Generation Will Affect Your Revenue in 2020 first appeared on KLA Group - Denver.
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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.
Force Management
AUGUST 31, 2020
Many companies spend significant time and resources planning and executing their sales transformation initiatives and/or sales kickoff events. If done right, the effort can set your sales organization (and yourself) up for long-term success. Positive results can accumulate in the coming quarters and years down the line. that is if you can ensure that critical concepts of your initiative stick with your sales team.
KLA Group
AUGUST 31, 2020
Lead generation comes first, then sales, then retention, but all are equally important to survive in 2020. The post 4 Ways Lead Generation Will Affect Your Revenue in 2020 first appeared on KLA Group - Denver.
Hubspot Sales
AUGUST 31, 2020
Honing in on the right pricing strategy for your business can be a struggle — one with a lot of factors to consider and plenty of options at your disposal. In most cases, how you price your products or services will be some combination of multiple concepts — ideally supported by some degree of competitive analysis and market research. But those more overt considerations aren't the only ones you should make.
Lead411
AUGUST 31, 2020
You get a lead in that wants a quote, or is ready to learn more about your services/solutions? Great!!! What are your next steps? Do you reach out immediately to strike when the iron is hot? Do you research the company so you can put your best foot forward? You should be doing both! Here is a list of things you should be checking into before reaching out to learn more about your inbound prospect.
Advertiser: ZoomInfo
Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.
Nimble - Sales
AUGUST 31, 2020
Social media has changed the world in a myriad of ways — known and intangible. It changed the advertising industry once and for all. It renders many businesses archaic (think newspapers). It changed the way people communicate, play, and buy. With the breakneck expansion of social media, there emerged a complex infrastructure to service it: […].
SBI
AUGUST 31, 2020
Seismic Launches Interactive Content to Improve Digital Engagement for Marketers and Sellers in Summer 2020 Release. SAN DIEGO, CA (August 31, 2020) –. Seismic , the industry-leading and award-winning sales enablement and marketing orchestration platform provider, today announced the launch of new Interactive Content capabilities, enabling marketers and sellers to deliver high impact, personalized content at scale.
G2Crowd - Sales Blog
AUGUST 31, 2020
On the surface, product sourcing for your e-commerce website sounds like the easiest part.
Selling Energy
AUGUST 31, 2020
There are many ways to get to the “yes,” but finding the right ones can take decades of practice. Now that we’re selling in the middle of a recession, it’s more common to encounter resistance or a hard “no.” How can you improve your art of persuasion with the limited time you have?
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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B
G2Crowd - Sales Blog
AUGUST 31, 2020
The entire contract drafting process can take quite some time.
Cience
AUGUST 31, 2020
Outsourcing. Now there’s a word that conjures up an all too common misconception, suggesting that the only (real) reason companies contract work out is to save money. The truth is outsourcing is much more industrious than that, not to mention productive and, if you play your cards right, profitable. As a matter of fact, outsourcing can be a business owner’s best friend, a contracted colleague to lean on through the thick and, considering the recent pandemic, the thin.
Selling Fearlessly
AUGUST 31, 2020
So you’ll been thinking about starting your own Latina dating service and they are wondering what kind of things to give attention to in order to captivate more customers and increase your business. Well, We have got some tips that can help you on your way! There’s been an enormous surge interesting in finding a […].
SugarCRM
AUGUST 31, 2020
Reclaiming the Most Precious Resource: A Time-Aware CX Platform. “Lost time is never found again.” -Benjamin Franklin. There’s a good reason that time is an obsession with some of history’s most quotable figures. Defining features of the advance of human civilization centers around time: how to measure it, how to manage it, and how to resist misconceptions like “having all the time in the world.” Though nobody can stop the flow of time, what we can do is manage our
Advertiser: ZoomInfo
Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.
Anthony Iannarino
AUGUST 31, 2020
Most people start the day wading through email , searching for what they might do next and allowing other people’s priorities to drive their actions. Their work is not active but merely reactive, as they wait for some external force to move them. By contrast, successful salespeople know what they want and what they need to do to produce those results.
Hubspot Sales
AUGUST 31, 2020
Did you know that 69% of B2B salespeople feel they don’t not have enough opportunities in their pipeline to meet sales quota? This data comes from a recent survey conducted by Selling Power and ValueSelling Associates that surveyed more than 300 B2B sales professionals about their quotas. We uncovered key elements that contribute to a salesperson’s ability to consistently achieve sales quota year after year.
Cincom Smart Selling
AUGUST 31, 2020
Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it. … – Ferris Bueller. Ferris certainly knew what he was talking about, and his comments can just as easily be applied to the rate at which the average human consumes information today. Every single moment our bodies, brains and nervous systems process roughly 11 MILLION bits of data—every single moment.
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