Wed.Dec 02, 2020

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A Marketer's Peek at 2021

Sales and Marketing Management

Author: SMM Staff News of promising COVID-19 vaccines has many people anxious to kick what remains of 2020 off their heels. But that requires planning for a new year. Jim Kruger, chief marketing officer at Veeam Software , a developer of disaster recovery and intelligent data management software, predicts three key . . Virtual events started out of necessity, but are here to stay because of ROI and accessibility.

Marketing 176
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Hosting a Virtual Kickoff: 5 Keys to an Engaging Event

SBI Growth

This time last year, SBI released the research report “Sales Kickoffs are Dead,” and revealed how to host a world-class acceleration summit for your employees. The same principles still apply — create an environment that motivates your team and activates.

Report 290
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Are you frustrated with your technology Frankenstack?

Membrain

Is this you or someone you know? Somewhere on your smartphone lurks at least one… two… maybe three little apps you haven’t used in six months. At least some of those apps… maybe dozens of them… are work tools you never log into.

Tools 141
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“We Will Never Revert Back….”

Partners in Excellence

The pandemic and associated economic disruption has forced all of us to reinvent how we work. Whether it’s within our own organizations, with customers, partners, or suppliers, everything has come up for grabs. We have had to rethink everything we do. What’s really intriguing is the pandemic has provided a forcing function, driving us to make changes or rethink ours strategies and approaches–but they are things we should have done years ago, independent of the pandemic.

Strategy 134
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Streamlining Salesforce for Maximum Impact: A People-Focused Pocket Guide

Step inside the world of Salesforce consulting, stripped of fluff and jargon. Our guide provides a detailed exploration of five key success criteria, complete with actionable steps for immediate implementation. Elevate your Salesforce investment with insights on goal setting, system design, core object utilization, user adoption, and crafting a system tailored to your needs.

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How to Respond to 'Just Tell Me the Price,' According to HubSpot Sales Reps

Hubspot Sales

As a salesperson, you're bound to be confronted with it at some point — what HubSpot SMB Growth Specialist Vajra refers to as "the most dangerous question." By his account, it's the statement that shows "a prospect is qualifying you instead of you qualifying them. ". I'm referring to the most quintessential down-to-brass-tacks statement a prospect can offer: "Just tell me the price.".

Hubspot 126

More Trending

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Are You a Sales Professional or a Sales Prostitute?

Keith Rosen

Have you ever wanted a sale so badly that you were willing to make compromises in pursuit of that sale? I’m not just talking about discounting or sweetening the deal, but compromising your personal values and integrity by taking on a customer who you know simply isn’t a fit. Here’s my story, and the valuable lesson I learned that everyone in sales can relate to.

Hiring 109
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Lessons Learned Sending A Million Emails

Predictable Revenue

CEO and Founder of Close, Steli Efti, explains some of the strategies that companies can implement to successfully traverse the crisis, while maintaining an effective sales team. The post Lessons Learned Sending A Million Emails appeared first on Predictable Revenue.

Revenue 106
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Challenges in Sales during COVID – 19

Awarathon

Publish Date: 3rd Dec, 2020Publish By: Sagar Pradhan, Growth Marketer Your organization would have switched to virtual selling by now. You realize that working and operating sales virtually is the new normal. But, to succeed in virtual selling effectively, you require a plan, a roadmap to execute and make things happen. Your long-term visionary goals […].

Sales 98
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Our Latest Podcasts: Hit Your Numbers & Start Strong in 2021

Force Management

End this complex year on a high note and define your plan for next year. Our November episodes share tips and insights to consider as you make strategic decisions (for yourself or your sales team) heading into next year. Review our rundown of episodes below. Each episode is available on your favorite podcast player, so you can easily download, listen and share.

Sales 85
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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7 Ways to Develop a Successful 2021 Revenue Plan

The Center for Sales Strategy

Let's start by agreeing that simply hoping that things will go back to the way they used to be is not a strategy you can count on. Revenue growth is still obtainable even in the most uncertain and challenging of times. However, achieving your growth targets for 2021 and beyond requires a solid revenue plan.

Revenue 80
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Business Essentials For Starting a Moving Company Decoded!

Pipeliner

Ideas are easy. Implementation is hard- Guy Kawasaki. There is no said definition of a route to success. But if you are all set to start a moving business, it will require more than just an initial investment. Contrary to popular belief, not everyone with a truck or a van can start a moving company. You will be surprised to know that you need more than just the capital to run a successful moving business.

Company 81
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Grow Sales Revenue Using the CoAction™ Model

criteria for success

Are you a sales manager achieving inadequate results? How can you effectively leverage your sales growth team? Here at CFS, we have developed a system called CoAction – an approach that sets your team is on a path for sales revenue growth, no matter the circumstances. We created the CoAction model to ensure you get real results. By following the model's 5 practices, you will see improvement in your business's sales function. 1.

Revenue 80
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Women Speaking Up or Navigating Burnout in the Workplace (video)

Pipeliner

Many things happen at work that we do not address enough or sometimes not at all, which affect women’s engagement at work. In this Expert Insight Interview, Alessandra Wall discusses the importance for women to speak up on burnout and the pushback they face in the workplace. Alessandra Wall is a business consultant, speaker, psychologist, and CEO of Life in Focus Coaching Inc., helping women to develop deeply satisfying careers and companies to attract and retain exceptional women.

Video 78
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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7 Best Sales Training Techniques [Quick Course!]

Marc Wayshak

The best sales training techniques don’t have to be complicated. Some of the most effective strategies are the simplest. Follow these 7 quick tips to kick your sales into high gear, fast. The post 7 Best Sales Training Techniques [Quick Course!] appeared first on Sales Speaker Marc Wayshak.

Course 64
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Productivity: Why We Changed Up The Show | Donald Kelly 1376

Sales Evangelist

Change is the only constant in this world and The Sales Evangelist Podcast is no exception. TSE has changed over the years and another is on the horizon. Listen to this episode as Donald talks about what you can look forward to doing with The Sales Evangelist podcast. Welcoming the change The first change is the length of the episodes. Based on a poll, 37% of our listeners said that a good podcast length is somewhere between 20-30 minutes.

Remedy 64
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7 Best Sales Training Techniques [Quick Course!]

Marc Wayshak

Whenever I had a book report assigned in class as a kid, I remember there was always the temptation to use Cliff Notes —you know, the “cheat-sheet” version of the story that would tell you all the key essential ideas in a fraction of the time it took to read the actual book. I know I’m not alone when I admit that sometimes, when things were really high-stress and I was overwhelmed, I gave in and used Cliff Notes.

Course 62
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How to get 300 New Sales Opportunities in 3 Days…

eGrabber

You will get Sales Opportunities with a High Conversion Rate: From Customers, Users & Champions who Trust your product or service. From Executives who Trust your Company. eGrabber – Sales Intelligence Software & Solutions. High Converting Sales Opportunities come from People who already Know you & Trust you. Customers, subscribers, existing users, in-house champions and decision makers who signed up for your product or service already know and trust you.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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What’s Happening to Your MQLs?

InsideSales.com

The most effective revenue organizations have marketing and sales teams that work together. But these two functions are too often siloed—marketing drives MQLs but they fall through the cracks and don’t make it to sales, or sales doesn’t follow up on marketing’s hard-earned leads. Most often, it’s a little bit of both. So, what does it mean to have a quality MQL and how can sales teams ensure that they’re optimizing them to their full potential?

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Actionable Ideas To Ramp Up Your Small Business HR Processes

Pipeliner

Running a small business is often challenging, as you cannot invest a fortune in operations and processes. But you cannot also afford to go slack with the HR operations because people are key growth drivers for small companies. A strong process translates into high employee productivity and satisfaction. At the same time, it ensures that you have the best people on board.

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What’s Happening to Your MQLs?

InsideSales.com

The most effective revenue organizations have marketing and sales teams that work together. But these two functions are too often siloed—marketing drives MQLs but they fall through the cracks and don’t make it to sales, or sales doesn’t follow up on marketing’s hard-earned leads. Most often, it’s a little bit of both. So, what does it mean to have a quality MQL and how can sales teams ensure that they’re optimizing them to their full potential?

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Email Newsletter Best Practices

eGrabber

Customers always love to get exclusive information, deals and product updates about your business. Newsletters are a great way to communicate with your customers directly. They keep your customers updated and increase the chances of driving more traffic to the website. If you are looking to set up a new channel and want to send out email newsletter campaigns, then this Email Newsletter Best Practices 2020 guide will help you to set it up and get great results.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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Saving vs. Gaining

Selling Energy

Whenever I do a keynote or coaching session for a sales team, I always ask to speak with a half-dozen or more “ rock stars ” in their organization. folks who are really knocking the ball out of the park. The highest performers always have specific lessons that the rest of the team could learn that would help them drive more sales.

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Targeting List of US companies with International Employees is Now Made Easy

eGrabber

Do you sell to US companies with an international presence that have employees and offices in other countries? Does your US companies belong to sectors such as International banking, payroll, accounting, Tax, logistics, translation, management consulting, recruiting, outsourcing and etc. We have a special software at eGrabber to help you with custom targeting and list building.

Company 52
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Persuasive Selling Techniques: 5 Do’s and Don’ts of Trust-based Selling

Accent Technologies

The post Persuasive Selling Techniques: 5 Do’s and Don’ts of Trust-based Selling appeared first on Accent Technologies.

52
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5 Ways Online Training Engages Different Learning Styles

Lessonly

If the word “training” elicits a collective deep sigh among your employees, you’re not alone. But, all hope is not lost. There’s a reason most people dread tradition al types of training methods. It takes serious effort to create training methods that actually stick. The thing is, if you’re using boring old lectures to convey important information, you may be putting your organization at risk.

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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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How to Sell Value in a Transactional Industry

Hubspot Sales

As I work with sales organizations across the world, I am frequently asked if the inbound sales philosophy works in an industry defined by a transactional sales process. Many salespeople find it difficult to overcome price objections, especially when their sales process is short and their product isn’t highly differentiated. However, an increasing number of salespeople are using the inbound sales philosophy in transactional industries with good results.

Industry 107
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What is customer experience? 8 CX experts share their definitions and best advice

Nutshell

Customer experience can make or break a brand. If buyers have a positive experience with your company, they’ll turn into repeat customers, and generate steady referrals for your business. The opposite is true, of course. Providing a poor customer experience earns you a reputation that could sink your business in a hurry. The important thing to note is that customer experience is the impression your customers have of your brand through all aspects of the buyer’s journey.

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Energize Your Virtual Presentation with This Proven Acting Technique

Julie Hanson

It’s time to energize your virtual presentation! When presenting on video, salespeople rarely speak with as much personality or energy as they would naturally use in their personal lives – we tend to tone things down, flatten them out, or pull them in when sitting in front of a screen. Now selling from home, it is easier than ever before to get too relaxed and comfortable on video sales call.

ACT 114