How to Become Unstoppable in Sales
No More Cold Calling
OCTOBER 27, 2020
What do the following have in common: Referrals, Meetings, Minimal Marketing, and Maximum Impact? They fit together like hands and gloves. Get the referral, get the meeting. You’ve heard me say that many times, but it’s now come to life—with a provocative addition from my colleague Sonia Dumas, who says “ Marketing is Minimal, Impact is Maximum.” Sonia is absolutely right about that, and she even created this unique video that brings the referral message home.
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