Mon.May 12, 2025

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How to Build Meaningful Relationships for Business Growth 

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: How to Build Meaningful Relationships for Business Growth Few things are more valuable in business than a loyal client. However, loyalty doesnt come from products aloneit stems from how well you communicate. Clear, consistent, and empathetic communication is the backbone of strong client relationships and long-term success.

Film 78
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Why Non-Cash Rewards Hit Harder – and Smarter

Sales and Marketing Management

Cash rewards get mixed in with daily budgets and are quickly forgotten. Non-cash recognition tells a unique story for every recipient. They fuel performance not just in the moment, but long after. The post Why Non-Cash Rewards Hit Harder and Smarter appeared first on Sales & Marketing Management.

Marketing 156
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Meeting Commitments

Partners in Excellence

On Friday, I realized I had failed at something—miserably. A few weeks ago, I met with a great team. We had an exciting project, we agreed on the action plan and next steps. This action plan was highly dependent on some things I committed to. Two and a half weeks passed. The person leading the project reached out, “Dave, we’d like a follow up meetings, but we are missing some stuff…… ” I was ashamed.

Meeting 106
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Do Incentives Really Motivate? It Depends

Sales and Marketing Management

Many companies use non-cash incentives with the best of intentions, but without really knowing what motivates their people. The Motivators Assessment tool helps managers pinpoint what reward motivates each team member. The post Do Incentives Really Motivate? It Depends appeared first on Sales & Marketing Management.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Be the CEO of Your Life (video)

Pipeliner

Simple Tips from Dan Leonardi on Growing Your Career and Yourself In the Expert Insight Interview episode , host John Golden talks with Dan Leonardi. Dan is a career coach and the founder of Leonardi Personal Development. He has over 45 years of experience in big companies like PepsiCo, Kellogg, and Conagra. His new book, Be the CEO of Your Life , teaches people how to take control of their lives and careers.

Video 89

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“I Can Do It Better Than Them….”

Partners in Excellence

Marcus Cauchi has been writing a provocative series of posts on mistaken sales management behaviors. The posts and discussion are fantastic, make sure you read them. He asked for my thinking on the issue. We see all sorts of bad management behaviors. Some of it seems to be driven by a compulsion to “help” our people succeed. Much of it is driven by a lack of trust managers have in their people.

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Do You Know Your Competitors and How You Compare?

Sales and Marketing Management

Gaining insight into your competitors and understanding their strengths and weaknesses will further empower you to refine your approach, differentiate your offerings and capitalize on market opportunities. The post Do You Know Your Competitors and How You Compare? appeared first on Sales & Marketing Management.

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Quota Doesn’t Take a Summer Vacation (Money Monday)

Sales Gravy

Your quota doesn't take a summer vacation, so your pipeline-building efforts can't afford to either. This is a reality check. Summer is coming fast and if you dont get your pipeline positioned for success now, youll be scrambling come mid-July. The summer sales slowdown is a documented phenomenon across almost every industry. According to data from HubSpot, prospecting response rates can drop by as much as 25% between June and August.

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How to Generate Sales Qualified Leads (SQLs) That Convert lead generation

MarketJoy

So generating SQLs (Sales Qualified Leads) is one of the keys to all B2B companies for increasing sales and revenue. SQLs are the leads who have already demonstrated a high level of intention to purchase and are ready to directly be sold to them, as opposed to MQLs. In this article, we will deep dive into lead qualification, conversion tactics, and lead nurturing to increase conversion rates for B2B Sales Leads.

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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Hire Sales STARs by Asking Behavior-Based Interview Questions

SBI

If you follow professional football, then you know that Shedeur Sanders was the big story of the 2025 NFL draft. For you non-football fans, Shedeur Sanders is the son of ex-NFL great Deion Sanders , who also serves as the head coach of the University of Colorado football team, where Shedeur Sanders played as the starting quarterback during 2022-2024.

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How Are Your Accounts Measuring Social Media Success?

SalesFuel

Social media provides an effective way for brands to communicate with consumers and build loyalty. And the social media format is capturing a larger share of marketers media budget. This form of marketing cant be done in a vacuum. To be sure the investment is generating a return, your accounts should be measuring social media success. The State of Social Media Marketing Recently Unilever CEO Fernando Fernandez announced his organizations commitment to increase social media spending.

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Amazon Ads Optimization Secrets That Jeff Bezos Won't Tell You

SocialSellinator

Unlock amazon advertising optimization secrets to boost sales, cut wasted spend, and dominate Amazon with proven tips, tools, and expert strategies.

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What Powerful Tactics Smash Sales Choice Paralysis?

SalesFuel

Do you unconsciously spiral your prospects into sales choice paralysis? You may be overwhelming them without even meaning to do so. Theres a fine line between offering choices and overdoing it. What is sales choice paralysis? As Marco Giunta explains in a LinkedIn article, B2B salespeople often fall into the "have it your way" trap. They present multiple options, create custom variations on the fly, and essentially turn their solution into a build-your-own-adventure story.

Hiring 52
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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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How to Move Forward With Pricing Decisions During Economic Upheaval

Canidium

Whenever economic uncertainty is unquestionably high, hesitation often follows. Tariff threats, rising vendor costs, and talk of recession have many companies tightening budgets and pressing pause on strategic investments. But for pricing teams, the pressure isn't on holdit's intensifying.

Vendor 52
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What is price sensitivity? How it affects sales and profitability

PandaDoc

Every brand knows that pricing plays a major factor in purchasing decisions. Price is one of the most visible parts of any offer, and getting it wrong can cost more than just a few sales. A poor pricing strategy erodes trust, damages positioning, and undermines long-term brand growth. If the initial go-to-market pricing strategy is off, by the time the company makes an adjustment, damage is already done.

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🎧 Lead Your Life Like a Business

Pipeliner

In this inspiring episode, career strategist Dan Leonardi shares how to take control of your life and career by thinking like a CEO. Dan breaks life into three simple stageslearning, earning, and growingand explains why experience and relationships matter more than just formal education. He also introduces his 70-20-10 rule for success and shows how to build a personal playbook for your goals.

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What is marginal revenue and how does it work?

PandaDoc

Selling additional products or services usually sounds like a good thing, but thats only true when every extra sale contributes to your overall bottom line. Unfortunately, keeping track of those numbers can get a little complicated. Marginal revenue can help by showing exactly how much additional income your business brings in from selling one more unit.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Free E‑book: The Best Salesperson I Ever Had — In the Words of Real Customers

SalesFuel

Discover What Sets the Best Salespeople Apart and Become One! Why settle for average when you can be unforgettable? Are you ready to be the salesperson your clients rave about? Or the sales manager who builds a team of trusted, high-performing pros? Download The Best Salesperson I Ever Had and unlock the real-world traits that todays buyers crave-and that top sales leaders demand.

Hiring 59
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Best Recruitment Agency Transaction Management CRMs: A Comprehensive Guide

Nimble - Sales

Customer Relationship Management (CRM) systems tailored for recruitment agencies are critical for managing transactions, automating workflows, and optimizing the hiring process. This article explores the top recruitment agency CRMsNimble, Recruitly, RecMan, Bullhorn, Zoho Recruit, Loxo, and Recruit CRMfocusing on their The post Best Recruitment Agency Transaction Management CRMs: A Comprehensive Guide appeared first on Nimble Blog.

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9 Smart Ways to Keep Your LinkedIn Account Safe from Automation Risks

LinkedFusion

LinkedIn has become the “chosen” platform for B2B outreach, sales prospecting, and professional networking. As more users turn to automation tools to scale their activities, LinkedIn is cracking down hard on anything that violates its terms of service. If youre using automation to connect, message, or engage on LinkedIn, you must understand how to keep your LinkedIn account safe from detection and penalties.

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Non-Cash Incentives Help Meet Market Challenges

Sales and Marketing Management

Real-life examples of how businesses are using non-cash incentives to drive sales, initiate policy changes, and accomplish other challenges. The post Non-Cash Incentives Help Meet Market Challenges appeared first on Sales & Marketing Management.

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo.

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How to Create Marketing Videos That Don't Suck

SocialSellinator

Unlock the ultimate video best practices guide for marketersplan, create, and boost results with proven strategies for 2025 and beyond.

Video 52
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Take a Thoughtful Approach to Tangible Rewards

Sales and Marketing Management

There are a number of ways that managers can express gratitude in the workplace. For employees who appreciate rewards, here are some insights on doing it well. The post Take a Thoughtful Approach to Tangible Rewards appeared first on Sales & Marketing Management.

Marketing 156
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Recognition Works Only When a Strong Corporate Culture Is in Place

Sales and Marketing Management

Workplace engagement is at a 10-year low. Frequent and meaningful non-cash recognition can help resolve the disengagement problem, but companies need to first make sure their overall culture is authentically employee focused. The post Recognition Works Only When a Strong Corporate Culture Is in Place appeared first on Sales & Marketing Management.

Marketing 156
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Will Tariffs Squash Meetings and Incentive Travel?

Sales and Marketing Management

Trump-imposed tariffs have numerous industries scrambling to determine how it will impact business. The meetings and incentive travel industry is no different. Industry professionals say only time will tell whether businesses cut back on gathering. The post Will Tariffs Squash Meetings and Incentive Travel? appeared first on Sales & Marketing Management.

Travel 156
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.