Wed.Mar 16, 2022

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3 Strategies to Adapt to the Changing B2B Sales World

Sales and Marketing Management

Sales teams that adapt to the new world order will win. Those that insist on using the same tactics they’ve always used are essentially trying to do the impossible – travel back in time. The post 3 Strategies to Adapt to the Changing B2B Sales World appeared first on Sales & Marketing Management.

B2B 347
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Why Your SalesTech Isn’t Delivering, Part 1

SBI Growth

As commercial leaders are being pushed to grow at unprecedented rates, recent SBI research suggests that 57% of their highest-performing sellers are pursuing other opportunities. While neither sales processes nor SalesTech impacted sellers’ intent-to-stay in this same study, the tools a team uses can have a direct impact on a seller's pipeline volume, their sense of territory fairness, and their satisfaction with professional development — the three areas with the greatest impact on seller reten

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End of Quarter Sales Results: Three Areas to Assess

Force Management

The greatest leaders are the ones who never let their team rest on their success, or wallow in defeat. At the end of the quarter, avoid screaming at the scoreboard. The final score only gives you the end result. It doesn’t tell you the whole story. It’s your responsibility as a sales leader to help your team uncover and address execution challenges.

Sales 119
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Sales Psychology: 3 Questions to Change How Buyers Think

RAIN Group

The best sellers do more than just close sales. They reshape buyer thinking and drive change through the value they provide. We call this insight selling , and it hinges on the concept of cognitive reframing.

Buyer 126
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Planning Your Restaurant's Path to Profitability

Speaker: James Kahler, COO of Full Course

Ever wondered where to splurge and where to safely conserve when it comes to operating and growing your restaurant? 🤔 Join James Kahler, COO of Full Course and industry visionary, in this new webinar where he'll talk all about best practices to invest in your restaurant's success! Whether you're a new business or an established restaurant, a seasoned pro or a rookie, you'll learn the keys to sustainable success in this competitive industry.

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Best Business Growth Podcasts of 2022

The Center for Sales Strategy

Each week, more Americans listen to podcasts than have Netflix accounts. Since it began in the early 2000s, podcasting has grown drastically and steadily. Just from 2018 to 2021, podcast listeners have increased by 29.5%. Thus far in 2022, 51% of the population has listened to a podcast, with over one-third of Americans listening to podcasts regularly.

More Trending

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What B2B Sellers Can Learn from How D2C Brands are Scaling and Converting Leads

Crunchbase

This article is part of the Crunchbase Community Contributor Series. The author is an expert in their field and a Crunchbase user. We are honored to feature and promote their contribution on the Crunchbase blog. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc.

Scale 105
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How to get a 360-degree customer view without excess overhead

Membrain

Almost every CRM on the market today touts the benefits of a “360-degree view of your customer.

Customer 131
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Why Business People Need to Pay Attention to Trends (video)

Pipeliner

In this Expert Insight Interview, Adam Hartung discusses why all business people need to pay more attention to trends. Adam Hartung has an excellent track record on using proprietary frameworks for predicting business success — The Phoenix Principle and the Status-Quo Risk-Management Playbook. He has made keynotes and presentations to companies worldwide and was the #1 leadership columnist for Forbes.com for eight years with over 50 million readers.

Trends 98
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Why The Quality Of Your Data Matters In 2022

Connext Digital

If the quality of your data isn’t a top priority in your marketing strategies now is the time to start! “Those that position their organizations to manage data correctly and understand its inherent value will have the advantage.” 1 Businesses that choose to put quality, up-to-date data at the forefront of their marketing campaigns can expect to reap the benefits.

Data 98
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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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What is CPQ, and what does it do?

Canidium

CPQ stands for Configure, Price, and Quote. CPQ software solutions assist companies in automating the capabilities to configure products, look up pricing, and generate quotation or proposal documents. This technology as a software application began in the 1980’s, and became more popular in the 2000’s. Now there are over 60 software vendors offering CPQ software.

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Willingness to Pay: What It Is & How to Calculate It

Hubspot Sales

When it comes time to price your products or service, you may be struggling with the numbers. "Helpful" advice like, "Well, how much do you want to make?" can cause you to bring your pinky finger to your lips and exclaim, "One million dollars!" Unfortunately, while that would be lovely, it’s not realistic for most businesses. What’s more realistic is understanding how your customers perceive the value of your product and asking them what they’d be willing to pay for it.

How To 96
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How to Hire Top Sales Reps, Boost Productivity and Retain Them during the “Great Resignation”

Vendor Neutral

When it comes to your sales reps and managers, don’t leave anything to chance. Learn from industry thought leaders how to successfully navigate the Great Resignation!

Hiring 98
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Are You Ready to Enhance Your Productivity?

Smooth Sale

Photo by Geralt via Pixabay. Attract the Right Job Or Clientele: Are You Ready to Enhance Your Productivity? Note: Nick Rojas provides today’s guest Blog, ‘Are You Ready to Enhance Your Productivity?’ The insights are essential for business growth and the precursor for successful sales. Nick Rojas, Business Consultant and Writer. Nick Rojas is a business consultant and journalist.

Hiring 78
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Getting The Digital Buying Journey Wrong

Partners in Excellence

I visited the website of a very large enterprise software provider. I found myself at this website to help me better understand some of the issues my client faced. I wanted to learn more about the issues and the things my client should be considering before they even considered looking toward solutions. While this software provider is a major provider of solutions to the challenges I believed my client had, I wasn’t yet ready to look at the solutions.

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Technology Data: What It Is and How It Can Help You Find New Customers

Vainu

The International Data Corporation (IDC) forecasts that the yearly global spending on digital transformation will reach $2.8 trillion in 2025. For the uninitiated, digital transformation refers to the adoption of digital technologies by a company, and it is generally pursued in the hope that these newly-adopted digital technologies will provide efficiency gains and customer intimacy.

Data 62
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Qualifying Prospects Through Lead Scoring

Janek Performance Group

What do top-performing sales teams do better than under-performing sales teams? They don’t waste time selling to prospects who are not ready to buy. Instead, they have a system to identify the highest value prospects in their pipeline and invest their time with those that are most likely to close. Sounds simple, but when your CRM is filled with thousands of leads, knowing who (and who not) to contact, can be a challenge.

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Business Card Trends to Grow Your Brand in 2022

Pipeliner

Business cards may feel like a thing of the past, together with fax machines and phone books. However, The Balance lists reasons why business cards are here to stay in 2022 and beyond. For one, it adds legitimacy to your business — and a business card can be a promotional and networking tool where a person has all the contact information they need if they want to reach you.

Trends 59
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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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Characteristics of an Energy Sales Professional, Part 1

Selling Energy

Energy Sales Professionals are:

Energy 75
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Top Things to Do Before Applying for a Job

Pipeliner

Many people find applying for jobs quite a daunting process, and often this is because they are not properly prepared. You cannot take job applications lightly because once your application is in, there is no going back. Given the stiff competition you are likely to face, you need to make that application count if you want to avoid a standard rejection letter.

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How Salespeople Should Be Using LinkedIn Sales Navigator Daily

LeadIQ B2B Sales Prospecting

LinkedIn Sales Navigator is one of the best and most-used tools available to salespeople today. Here's a ground-level look at how you can use it to build better account lists with just a few clicks.

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The Four-Step Process to Successful Sales Presentations

Eyeful Presentations

Here at Eyeful, we’re more than a little obsessed with finding ways to empower presenters and help ensure they deliver value to their audiences (and themselves) at every opportunity. However, having a passion for presentations is one thing – making it easy for presenters to put their best foot forward is another. Too often, the best intentions get forgotten as presentation designers get sidetracked by the allure of presentations slide design and PowerPoint animations (we get it – that̵

Scale 36
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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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WEBINAR: Shelly Gupta Correa hosts “How to Have Game-Changing SDRs 1:1s”

John Barrows

The post WEBINAR: Shelly Gupta Correa hosts “How to Have Game-Changing SDRs 1:1s” appeared first on JB Sales.

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How Elon Musk’s behavior affects the brand’s credibility

SMEI

Elon Musk’s recent behavior has some people questioning the credibility of his brands. Some argue that his erratic tweeting and unconventional business practices are harming Tesla and SpaceX’s image. Others believe that Musk is simply misunderstood and that his maverick style is actually good for business. What do you think? Does Elon Musk’s behavior affect the way you view his brands?

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What’s Inside ZoomInfo’s 2021 Sustainability Report

Zoominfo

In February 2022, ZoomInfo released its 2021 Sustainability Report — a deep dive into our social, governance, and environmental responsibilities over the past year. While 2021 had its fair share of challenges, we wanted to make sure that we continued to foster a positive environment for our employees, empower our customers to succeed through our products, and commit to responsible and sustainable operations.

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It’s Account Planning Season

Partners in Excellence

Now that SKO season has passed, we’ve got our annual quotas, we’ve started rebuilding our pipelines after depleting them at year end, we’re into account planning season. It’s time to pull out those powerpoints you updated a year ago, blow the digital dust off them, and update them. We plug in the new numbers—the account financial performance in the past year, our quotas/goals for the account.

Account 62
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Solving the Biggest Tech Challenges in RevOps

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.

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What Should You Expect From a Low-Cost CRM?

Adaptive Business Services

When I first started using CRM (Customer Relationship Management) software in the late 80’s, they were based on DOS, desktop only, and we called them Contact Managers. Most early adopters were using these applications primarily as selling tools. Jump forward to 2022 and CRM has evolved to a cloud-based application and its primary use, at least for SMB or even solopreneurs, is still likely going to be sales.

CRM 71