Sales and Marketing Management

JULY 21, 2019

Author: Lauren Boutwell As the field of sales enablement has evolved and matured, so, too, have its supporting technologies. Accordingly, video coaching has become a popular tool for driving readiness in sales organizations of all sizes and across industries. The benefits of video – in terms of bringing learning to life – are well-known. If a picture is worth a thousand words, then a minute of video, Forrester has postulated, is worth 1.8 million words.

Coaching 241

Coaching Video Hiring Trade Show 241

Membrain

JULY 21, 2019

Up until the other day, any possible connection between window washing and complex B2B sales would have never entered my mind. That is, not until we were getting our windows cleaned. (When you live in NYC, you definitely don’t want to do this yourself.).

B2B 96

B2B Company Sales Sales Management 96

Anthony Iannarino

JULY 21, 2019

The following list of principles is a short guide as to how you might think about B2B sales now. The list and the principles are both prescriptive, suggesting you do something, that you take action. The principles leave room for you to make different choices instead of limiting the actions you might take in pursuit of following these laws. There are a few links here to posts and books I have written that might provide additional guidance, should you need it.

B2B 98

B2B Decision Maker Lead Rank Lead Scoring 98

Partners in Excellence

JULY 21, 2019

Think of this post more as a thought experiment or even a wild ass prognistication. What do Uber drivers and SDRs have in common? Let’s look at Uber first. Uber has made it very clear, autonomous vehicles are their future. There are a lot of reasons for this. Autonomous vehicles eliminate much of one of Uber’s biggest challenges: Consistency of customer experience.

Banking 76

Banking Face-to-face Influencer Data 76

Advertiser: ZoomInfo

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

Sales Cycle

Xvoyant

JULY 21, 2019

Build Your 1:1 Culture. All great systems are comprised of smaller, focused tasks. When those tasks are performed correctly, according to defined processes, the sum is greater than the parts. Such is the case with 1:1 coaching. Drawn from interviews with 25 of the world’s most successful sales leaders, Xvoyant has found five guiding principles that each of these leaders share.

Coaching 48

Coaching eBook System Sales 48

Selling Energy

JULY 21, 2019

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs.

Energy 40

Energy Sales 40

Zoominfo

JULY 21, 2019

When executed correctly, content marketing can attract, engage, and retain new customers. Yet, despite the various benefits of content marketing, many B2B organizations have miles to go before they can build a successful content marketing program. For this reason, we’ve compiled more than 90 content marketing statistics surrounding the current state of B2B marketing.

Top of Funnel 100

Top of Funnel B2B Marketing Social Media 100