Setting Your Strategic Direction
Sales and Marketing Management
SEPTEMBER 13, 2017
Author: Rich Horwath Think back to your childhood. Can you recall a time when you got lost? Maybe it was at the mall, a supermarket or museum. Maybe it was just for a few moments. Do you recall the sinking feeling in your gut? Were you anxious, frightened or downright terrified? And do you remember the joy that came when you were reunited with your mom or dad?
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