Sun.Sep 24, 2017

How to Make the Sales Experience More Personal


I’m a client success manager at TechnologyAdvice , where we help connect buyers and sellers of business technology. In addition to serving consumers, we also work with vendors to grow their customer base through our unique demand generation programs.

How To 149

The Three Keys to Handling Objections

Inside Sales Training Blog

I hear a lot of sales reps’ recordings, and when it comes to dealing with objections, you’d be surprised by the mistakes I hear! One of the biggest mistakes I hear is reps not even hearing their prospects out, and instead rushing in to answer what turns out not to be the real objection.

Trending Sources

Your Client Can Have Anything They Want

The Sales Blog

If the most high-end product, service, or solution that you sell was available at the lowest price in the market, selling would be easy. So easy, in fact, that it wouldn’t be selling at all; it would be order-taking. The price of an offering is based on the value it creates.

3 Keys to an Effective Digital Selling Strategy

Sales and Marketing

Author: Sona Jepsen Some companies sell to businesses and some directly to consumers, but fundamentally, digital selling strategies rest on the same principles. Sure, the approach and tone might vary based on the audience, but B2B buyers behave quite similarly to B2C consumers. Digital selling yields the best results when companies offer consistent experiences across all channels, including brand image, media releases, client presentations, customer service, and product engagement.

B2C 14

Account-Based Marketing: A Practical Guide

Your step-by-step manual on all aspects of ABM.