Wed.Sep 04, 2019

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8 Tips For Writing Sales Texts For B2B Marketing

Predictable Revenue

Tips on how to write sales emails, social media, and other B2B marketing content that'll keep your customers engaged. The post 8 Tips For Writing Sales Texts For B2B Marketing appeared first on Predictable Revenue.

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What is Your Product, Really?

The Sales Heretic

Nearly all of us—whether we’re salespeople, business owners, or professionals—love the products and services we sell. We take pride in their quality, reliability, accuracy, versatility, speed, appearance, safety, and effectiveness. We can talk about the features and benefits of our products and services all day long. We believe they are among the best—if not the [.].

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Critical Thinking Skills Examples in Sales: Asking Questions

Connect2Sell

This is part three in a series of posts about why and how to build critical thinking skills you can use to excel in selling. Be sure to bookmark the CONNECT2Sell Blog or subscribe to our weekly newsletter so you won’t miss these posts. Each one offers additional ways to build your mental might. The critical thinking skill we’re focusing on in this post is asking more purposeful questions.

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Why Your Business Needs a Mobile CRM Strategy

Nimble - Sales

The migration of internet users from desktop to mobile devices suggests that people now expect real-time information accessible from anywhere. Global internet traffic coming from mobile devices increased by 52.99% in 2017, and it continues to grow. This traffic also includes employees, sales team members, and field agents who are always on the go and […].

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Sales Hacker

It’s a healthy question and one that has strong opinions on both sides… . Does swag work? Promotional products (AKA swag, tchotchkes, freebies, branded merchandise, you name it) have been around for some time. In fact, they date all the way back to George Washington’s campaign in 1789. . More recently, companies have started to integrate swag into their sales sequences, driving healthy growth for the entire industry.

More Trending

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What is a CRM and how to choose the best one for your sales organization

Membrain

A Google search for “What is CRM?” returns a whopping 37 million unique results, each of them focusing on a different aspect of CRM or attempting to unify all the different purposes and meanings of Customer Relationship Management into one, and usually failing.

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Calling All Heroes

SalesProInsider

Calling All Heroes. With the success of the Marvel movies this year, it seems heroes are “in” – I suppose they weren’t ever really out…but there is heightened excitement around superheroes! In your role as an “expert” – whether as a financial advisor, an accountant, an attorney, a lender, an industrial supply salesperson, or a software solutions consultant– what does it take to be a hero to your clients or customers?

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Sales Coaching, One Size Never Fits All!

Partners in Excellence

Too often, our sales coaching, if we do it, really misses the mark. We tend to look at things the same way, coaching our people the same way–when what they really need may be very different. Let me use an example. It is actually based on a real customer situation, but provides a great illustration of how our coaching can go off target. Let’s imagine we are looking at improving the performance of two of our sales people.

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It’s Not Too Soon: Time to Plan for 2020 and the Decade Ahead

Mobile Locker

It’s hard to believe, but 2020 is FAST approaching. Not only is it time to start planning for next year, you should also be thinking about the decade of incredible change ahead. Here are six sales and marketing trends, challenges and opportunities we see coming in 2020 and beyond. Trend: In-person interactions become popular again. […]. The post It’s Not Too Soon: Time to Plan for 2020 and the Decade Ahead appeared first on Mobile Locker.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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If It Looks Like A Duck…Is It?

Anne Miller

“Only the right diagnosis can lead to the right treatment” is both the premise of a fascinating new Netflix show called “Diagnosis” and a timeless principle for sales and presentation success as well. While the show leverages the reach of the internet to find the right diagnoses for people with seemingly untreatable diseases to get the right treatment to help them, the best salespeople leverage the power of questions to help them provide the winning solutions for clients. .

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Short Storytelling leaves Clients feeling Short Changed

Babette Ten Haken

Many of my clients engage in short storytelling, instead of telling the stories stakeholders and clients really want to hear. As a result, their stories lack dimension, details and credibility. In addition, these stories stop short, just when clients want the story to continue. Consequently, clients feel short changed, rather than engaged. Why continue to fall short of their expectations?

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9 Pro Tips for New Salespeople (Get Up to Speed FAST)

Marc Wayshak

New salespeople can crush their sales goals within months on the job by following just a few key strategies. Check out these 9 pro tips for new salespeople to get up to speed fast so you can outpace the competition. The post 9 Pro Tips for New Salespeople (Get Up to Speed FAST) appeared first on Sales Speaker Marc Wayshak.

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Is Sales Technology Helping or Hindering Sales Performance? Sales Futurists Podcast

Keith Rosen

Over the past few years, we have witnessed huge investment in new sales technology solutions and sales process tools. However, that investment does not guarantee an appropriate return in terms of increased and improved sales performance. In fact, the results from Sandler Research Center’s inaugural survey confirmed the following: While 73% of respondents said that they have a formal sales process in place, only 50% said that it has been fully implemented and only 37% reported that the sales team

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Structure, Preparation and Hard Data Form the Foundation for Effective Rep Coaching

Chorus.ai

Ask a sales rep what their manager wanted to hear about most in their last coaching or training session and there’s a good bet you’ll hear this response: “The deals I’m trying to close right now.”.

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The Selling Formula w/Brian Robinson

InsideSales.com

? Author and speaker Brian Robinson shares the selling formula that became the key principles to his sales success. Keep reading to find out more. RELATED: The Advantage of Non-Commissioned Sales People w/Mitch Little @Microchip In this article: What Is Sales Malpractice? Why We Suffer from Sales Malpractice The Selling Formula: How You Can Overcome […].

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Employee Incentives: How to Drive the Behavior You Want

Xactly

Employee incentives drive behavior and performance. Learn how to motivate your employees effectively and design incentives that are aligned with company goals.

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Pro Tips for Making Field Sales Teams Successful

Repsly

This article orginally appeared on the OpenView blog. Research shows that a face-to-face request is 34 times more effective than one made via email. Field sales representatives understand the value of in-person interactions, as they spend most of their workdays on the road meeting with clients and prospects. These outside sales reps have honed a different skill set than their inside sales counterparts, playing a more consultative role in the buying process and performing hands-on tasks to drive

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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Introduction to the Marketing Attribution Challenge

InsightSquared

One of the main responsibilities of your marketing team is determining which campaigns are the best campaigns. This is no small feat. Even with the seemingly infinite amount of data spilling from your Salesforce instance, even with the growing number of available marketing enablement technologies, marketers are struggling to prove out their revenue impact. .

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5 Ways to Prepare Now for a Strong Finish to the Sales Year

Janek Performance Group

In sales, trying to do everything last-minute rarely goes well. That means now, late in the third quarter, you need to be laying the groundwork for the closing months of the fiscal year. Here’s how.

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Sales Dashboard Templates, Examples & KPIs for High-Performing Teams

Close

Sales data can be a double-edged sword. On the one hand, data can help you make smart decisions, uncover new opportunities, and crush sales targets. But it also just as easily can misinform, overwhelm, and send you down the wrong path.

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Move the Deal Episode 11: Sales Management Strategies that Work with Kevin Lewis

Miller Heiman Group

In the latest episode of Move the Deal , host Greg Moore talks with Kevin Lewis, Global Sales Excellence Leader Kevin Lewis at Milliken Chemical. As a sales leader at Milliken, a leading manufacturer of plastics additives, colorants, silicones and chemical intermediates, Lewis supports sales managers and sellers around the world by helping them succeed through training, improved processes and coaching.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Structure, Preparation and Hard Data Form the Foundation for Effective Rep Coaching

Chorus.ai

Ask a sales rep what their manager wanted to hear about most in their last coaching or training session and there’s a good bet you’ll hear this response: “The deals I’m trying to close right now.”. Sales managers want to support their reps in getting deals across the finish line. But often, they do so at the expense of helping them build the skills they need for long-term sales success.

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7 Common Sales PlayBook Questions: Answered!

criteria for success

Need some Sales PlayBook questions answered? You're in the right place! “Sales PlayBook” is a common term nowadays. However, the definition is anything but common. Some people I’ve spoken with describe it as a sales process, others as their sales bible, and others still as their shared drive for information. Most organizations we’ve worked with [.].

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7 Reasons You Scared That Buyer Away

ExecVision

Unfortunately, people are skeptical of sales reps. Sales elicit unsavory labels and adjectives such as “persuasion,” “cold calling,” “intrusive,” “trickery,” and “yuck.” The modern sales rep has to work incredibly hard to overcome customers’ preconceived notions in order to make a sale. But as good salespeople know, sales isn’t about cold calling and trickery anymore.

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Fundamental #1 – Build Trust and Teamwork

CommercialTribe

The Making of a Highly Effective Sales Manager Fundamental #1 – Build Trust and Teamwork. The best avenue toward another person having trust in you is for you to trust them. If you already struggle with trusting others, this will be an exercise that feels more personal than team-oriented. And it should be personal, because trust is something you cannot fake. .

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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Savings to Include in Your Financial Summary

Selling Energy

Yesterday, we discussed the costs that should be included in your financial summary.

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What the Party of the Century Taught Me About Closing Deals and Choosing the Best Online Training Software

Lessonly

I was invited to the party of the century when I was in 4th grade. Yep, you heard me. At least, that’s what I remember thinking when I rolled up to Mrs. Williams’ end-of-the-school-year pool party. Let me set the scene—there were bright pink and green balloons, sunshine, burgers, watermelon, popsicles, summertime music, and eighteen 10-year-olds. What a time to be alive.

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5 Proven Ways to Build Customer Loyalty

Zoominfo

Why does a customer remain loyal to a particular brand? Businesses have posed this question throughout history. But it’s more pertinent than ever before in today’s crowded digital landscape, where businesses struggle to build customer loyalty in an ever-expanding field of competitors. Offering high-quality products is no longer enough. Today’s customers have an abundance of good options, so why should they stick with your brand over another?

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