Thu.Jun 01, 2017

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The Revenue-Generating CMO

SBI Growth

Revenue-generating chief marketing officers create more shareholder wealth than any other type of CMO. . More than brand-building CMOs. More than lead-generating CMOs. More than product-positioning CMOs. Download our SBI Magazine Special Issue: Revenue Attribution. What is a revenue-generating CMO? A revenue-generating CMO.

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Objections – Cause – Effect – Resolution

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . Telephone prospecting is hard, in fact so hard that most people spend a disproportionate amount of time and energy trying to avoid it. What they are really trying to avoid is the rejection part of the call, “The Objection” That’s why alternate means of engagement have such a great appeal for the masses (washed or unwashed, you decide), whatever your view of social selling, there is no direct rejection.

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General Patton on Singleness of Focus

Mr. Inside Sales

“You must be single-minded. Drive. for the one thing on which you have decided.”. –George S. Patton Jr. U.S. Army General. I don’t know about you, but I’m a big multi-tasker. This is especially true at work. When I get in each morning, I look at my calendar of to do’s, and as soon as I get started on one task, my email beeps, and I take on something else.

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How Effective is Your New Hire Onboarding Program

SBI Growth

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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General Patton on Singleness of Focus

Mr. Inside Sales

“You must be single-minded. Drive. for the one thing on which you have decided.”. –George S. Patton Jr. U.S. Army General. I don’t know about you, but I’m a big multi-tasker. This is especially true at work. When I get in each morning, I look at my calendar of to do’s, and as soon as I get started on one task, my email beeps, and I take on something else.

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More Trending

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Trade Marketing: Everything You Need to Know (And Nothing You Don’t)

Repsly

All businesses realize the importance of marketing to consumers. After all, if people don’t know your product exists, there will be no demand for it in the market, and that means no sales. However, many businesses fail to develop proper strategies when it comes to marketing products to the wholesalers, distributors, and retailers that bring them to the consumers, a phenomenon known as trade marketing.

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What Sales Can Learn From Lean Manufacturing

Partners in Excellence

There a number of people with views that sales can learn a lot from manufacturing and applying lean and agile manufacturing methods to the sales function. I tend to agree, a lot of the underpinnings of great manufacturing have great applicability to selling. At the same time, there are some real limitations, which we can’t be naive about in applying manufacturing techniques where they don’t fit (Read my “Customers Are Not Widgets,” and related posts.

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4 Step Action Plan for Sales Target Achievement

The Brooks Group

. 4 Step Action Plan for Sales Target Achievement . As we round out the first half of the year, it’s a great time to regroup, recalibrate, and prepare our sales teams to hit the year-end revenue goals we’ve set for them. Maybe your team has veered slightly off track since the target was set? By assessing your current situation and creating an updated action plan, your team will have a roadmap to follow and a renewed motivation for achieving the quota.

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Proposal Automation Software Elevates the Proposal Automation Process

Cincom Smart Selling

Proposal automation software offers two big advantages to selling organizations. First, it ensures that consistent, accurate and effective proposals are produced that align with overall corporate marketing strategies, mission and values. Secondly, it liberates valuable knowledge workers and sales personnel from the time-consumptive task of assembling, formatting and producing the proposal documents.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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How to Qualify A Sales Opportunity

Paul Cherry's Top Sales Techniques

It’s impossible to qualify a sales opportunity if you don’t know what it actually means to do so. For too many salespeople, a qualified sales lead is someone who checks all or many of the boxes next to the criteria you’ve identified for a promising prospect. Or, a qualified sales lead is someone who was identified by your marketing department and vetted by a member of your sales force.

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TSE 583: Stop Leaving Money on the Table

Sales Evangelist

Today’s episode is jam packed with great insights into two of the essential aspects of sales: Prospecting and standing out. Today’s guest is John Brubaker, a nationally renowned Performance Consultant, speaker, and award-winning author. He has written six books on leadership performance including his latest book, Stadium Status. John shares his secrets to keeping a […] The post TSE 583: Stop Leaving Money on the Table appeared first on The Sales Evangelist.

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The Top 6 Ag Sales Trends In 2017

Paul Cherry's Top Sales Techniques

Things are tough for farmers these days. Historically, farmers have been reluctant to change their ways and it’s easy to see why when you consider the risk involved with implementing or experiencing change on a farm. Think of it this way — if you make a misstep in a presentation or quote the wrong price, it may cost you what may have been a lucrative deal.

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Do Account-Based Sales Reps Really Need SDRs?

No More Cold Calling

Here’s how to land and expand outside the box. “I’ve been waiting my whole life to say this.”. That was the subject line of an email I received from my daughter. She explained that my granddaughter, age six and in kindergarten, wanted to wear high-heeled play shoes to school. My daughter, of course, said no. The response was a kicker: “But Sally wears them to school.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Where are Your Leads Coming From?

The Sales Hunter

The days of merely putting content on the Internet and suddenly getting hundreds or qualified leads from what you post is long gone. When everybody is doing something, you know it’s an idea that’s past its prime. Sure, there will always be success stories about how one person turned a single blog post or […].

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Part 2 of 3: A Consultant’s Tips to Intuitive and Effective Report Formatting

OpenSymmetry

Last week, we looked at the key guidelines to approaching a sales compensation reporting strategy that keeps the end user needs in mind. For the second part of our three-part blog series on the consulting approach on reporting, we’ll examine the visual elements of any effective sales compensation report. From a navigation standpoint. As you begin to design your reporting structure, start by keeping in mind how your end users will interact with the web portal.

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