Thu.Mar 09, 2023

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Four Negotiation Skills to Arm Your Sellers with Right Now

Force Management

Today's sales environment is highly competitive. Rising economic headwinds mean that many buyers are adopting more complex purchasing processes, and sales organizations are looking for any way to preserve vital margins. As a sales leader, you don't want your sellers resorting to discounting to close deals in this environment.

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Linking Growth and the Frontline

Sales and Marketing Management

Most strategies are about growing the business. But about one-quarter of companies do not grow at all and, even before the pandemic, only one in eight achieved more than 10% revenue growth annually, according to data from S&P Global regulatory filings as compiled and analyzed by McKinsey. One reason is a failure to connect C-Suite […] The post Linking Growth and the Frontline appeared first on Sales & Marketing Management.

Revenue 156
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Talent Acquisition: The Art of Hiring Top Talent in 2023

Zoominfo

The job market has been undergoing a major reset for the past three years. Before the pandemic, the talent acquisition process was largely commoditized, with too many companies treating people more like inventory than talent. That dynamic, like so much else, was turned on its head in 2020. While labor market signals remain mixed, employees still have a strong say in demanding better work-life balance, more flexibility, and competitive benefits from their employers.

Funnel 130
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Fanatical Prospecting by Jeb Blount

Tenbound

According to author Jeb Blount, Fanatical Prospecting is what defines a superstar salesperson. He’s an introduction to how it wins over common sales tactics. Buy the book here. The most common reason for failure in sales is an empty sales pipeline. This, in turn, is most often a result of being unable to prospect on a consistently regular basis.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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3 Lessons I Learned About Sales from My Trip to South Africa

Shari Levitin

My Uncle Jerry used to say, “Everything you need to know about life can be learned from watching baseball.” I’m not a sports nut, so I don’t know if this is true, but I do believe in a similar philosophy: everything you need to know in life can be learned from immersing yourself in nature. At least, that’s the case for me. Our trip to the South African Bush was a bucket list trip that had been postponed for three years due to COVID, but it was well worth the wait.

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Nimble Webinar Replay: Grow Your Microsoft Reseller Practice in 2023 and Beyond with Nimble CRM

Nimble - Sales

Are you a Microsoft reseller looking to up your practice and differentiate yourself from other resellers? Look no further than this webinar to learn how to “Grow Your Microsoft Reseller Practice in 2023 and Beyond with Nimble CRM”, hosted by Nimble CEO Jon Ferrara and Nikhil Fernades! Nikhil is the IT Product Manager – Business […] The post Nimble Webinar Replay: Grow Your Microsoft Reseller Practice in 2023 and Beyond with Nimble CRM appeared first on Nimble Blog.

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Offers Too Good to Be True

Smooth Sale

Photo by Open ClipArt Vectors Attract the Right Job Or Clientele: Offers too Good to Be True Occasionally, it pays us to slow down to consider all possibilities to speed up our business and other endeavors. In the current age of scams, the older advice suggesting we stay away from offers too good to be true comes to mind. However, the other side of the issue will be, what if we are throwing away a remarkable opportunity?

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3 Simple Steps to Getting Started on Developing New Business

The Center for Sales Strategy

If three birds are sitting on a wire, and two decide to fly away, how many are left? If you haven’t heard this riddle, you might answer “one. “ But the answer is that three birds are left on the wire. The two birds only decided to fly away, and deciding is not the same as actually doing. Moving from deciding to doing is a common challenge in new business development.

Leads 79
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Guinea Pigs or Winners?

Selling Energy

If you're selling a new, cutting-edge product, you may find that your clients’ perception of risk makes them unwilling to embrace the unfamiliar. Organizations tend to be risk-averse, and will often shy away from new concepts until they see a proven track record of success. Here's a personal example of how I've dealt with this issue in the past: I was once on a conference call with a group of municipalities who were being offered a new interest-free financing option from their electric utility.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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Data, Data, Everywhere…….

Partners in Excellence

In Samuel Coleridge’s The Rime Of The Ancient Mariner , there’s a famous line, “Water, water, everywhere, Nor any drop to drink.” Today, we seem to face the same thing in selling, except now it’s data. We have more ability to collect data, about customers, about the performance of our marketing initiatives, about the performance of our sales people.

Data 68
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Ensuring data quality and accuracy in CRM software

Nutshell

The customer data you collect will be used to help you make predictions and decisions to assist you in furthering your business goals. In order to implement these business decisions and strategies successfully, you need to have systems in place so you’re ensuring data quality and accuracy. With the help of your customer relationship management (CRM) system, you can collect and store data that’s current, accurate, reliable, and consistent.

CRM 62
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Live Replay: We Led Sales Teams in the ‘08 Recession: Here’s What We Learned

Sales Hacker

Your buyers are tightening their budgets. Sales cycles are getting longer. New pricing pressure has seemingly come out of nowhere. So we’re calling in the big guns. In this live replay, learn what these leaders did in 2008 when the recession hit and what they wish they had done differently. Guests: Mary Shea , Global Innovation Evangelist at Outreach Hilmon Sorey , Co-founder at CoachCRM Micheal Murray , CSO at GoMoto You’ll learn: What these leaders did right in the 2008 recession — and w

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The best CRMs for construction companies

Nutshell

Chances are, you landed on this page looking for customer relationship management (CRM) software to grow your construction business. After all, investing in a construction CRM can help you increase customer satisfaction, sales, and revenue. If you’re looking for the best CRMs for construction companies, you’re in the right place. This blog post rounds up the best construction CRMs you can invest in, their pros and cons, and even their pricing details. 5 best construction CRMs you can

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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3 Ways Sales Automation Can Help Your Reps Sell More

Apptivo

1. Reap more with automation 2. 3 Ways sales automation can help your reps sell more! 3. Bye-bye manual tasks, hello sales automation! Reap more with automation Automation, which was once bound to factory floors, has now become a part of everyday life. According to Quixy, automation is desired by 57% of organizations to increase employee efficiency and performance.

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How Customer Relationship Mapping Shortens the Sales Cycle

Revegy

Many B2B companies sell into the enterprise market, which often means deals are large, complex, and long-cycle. These deals have come to be known as “megadeals.” These types of deals involve a higher-than-average number of stakeholders and decision-makers. Many of whom have conflicting goals and needs. In a recent McKinsey article, Landing the Megadeal – […] The post How Customer Relationship Mapping Shortens the Sales Cycle appeared first on Revegy.

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Sell Without Selling Out – Outside Sales Talk with Andy Paul

Outside Sales Talk

Andy has over four decades of experience in sales and is one of the leading voices in the industry. His podcast, Sales Enablement with Andy Paul is one of the most popular sales podcasts. He’s written two best-selling sales books and his third, Sell Without Selling Out: A Guide to Success on Your Own Terms , was released earlier this year and we’ll be discussing it today.

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Are You The Least Expensive?

Rob Jolles

So, there you are, coming down the homestretch with a customer you are trying to sell, and you get to the price. That price disclosure is met with a small groan, a wince, and a tug of the chin. Let’s assume you’ve done a great job of creating urgency , and a great job of walking your customer through Total Cost of Ownership , (TCO), and you’re still battling price with your customer.

Up-Sell 52
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Solving the Biggest Tech Challenges in RevOps

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.

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Dos and Don’ts for Best Email Deliverability

Connext Digital

Let’s be honest, if your emails aren’t being delivered you risk wasting your marketing dollars and your marketing message may not reach your intended audience. Even worse, your message could end up being misidentified and triggered into a user’s SPAM folder. Luckily, our team has compiled a list of dos and don’ts that will help you increase email deliverability this year.

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What Is Geo-Mapping Software And How Can I Use it With my CRM?

SugarCRM

Your sales reps need the right tools to better plan and manage their workload. Sometimes, this can come as sales automation software, other times, like CRM tools, but regardless of the platform, they’ll need the insights a geo-mapping software can offer. Such software enhances customer interactions and drives company-wide productivity. Here are just a few ways geo-mapping software can give your organization an extra productivity boost.

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State of the Industry: How the Sales Enablement Market Has Evolved

Allego

Today’s sales enablement market looks drastically different from the market of 10 years ago. Back then, Allego joined the space with the goal of helping sales teams improve their messaging via video coaching on mobile devices. With that software, tablets became the hot new sales coaching device. The company’s founders, Yuchun Lee and Mark Magnacca, soon realized, however, that sales organizations need more.

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How CRM software helps inform marketing strategies

Nutshell

Want to learn how CRM software helps inform marketing strategies? Keep reading to find out. Marketing is all about reaching the right audience with the right messaging. If you find yourself targeting the wrong people or addressing the wrong pain points, your marketing won’t be very effective or drive the sales and revenue your business needs. That’s why it’s important to spend time crafting relevant campaigns for your ideal audience.

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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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4 key features every construction CRM needs

Nutshell

How far can rapport take your construction business? Building relationships with your prospects and customers can set you apart from your competitors in today’s competitive landscape. Using a customer relationship management (CRM) platform can help nurture relationships with existing and potential customers. What must-have features should every construction CRM have, though?